Benue Lottery Board marks fresh beginning with new logo
The signage will show the public that BSMLB is in “serious business.”
Nigeria.- The Benue Sports Marketing and Lottery Board (BSMLB) has officially unveiled its new logo.
The state’s commissioner for sports, youth and creativity, Terkimbi Ikyange, carried out the unveiling, with board officials and other guests in attendance.
Ikyange noted that the formal reveal of the board logo represents a new chapter for sports marketing and lottery initiatives in Benue State.
He said: “The board was brought to life since 2017 because a law was passed by the Benue State House Assembly, and an executive secretary was appointed to handle its activities.
“Although they made significant progress, with the coming of Governor Alia, he has seen the need to get people who are also very knowledgeable enough to help deepen the activities of the board, thereby generating revenue for the state.”
Ikyange added that the logo symbolises a key phase in the team’s journey to raise awareness about its mission and implement the governor’s mandate.
He reiterated his ministry’s commitment to supporting the board’s dedication to duty and ensuring that all sports marketing, betting, lottery and related activities operate within the state’s laws.
Ikyange concluded: “It is on this note that we are here to formally unveil this signage so that the public will know that we are in serious business, that the board has come to stay, and it is going to work very hard to the development of the state.”
Speaking at the event, Michael Uper, BSMLB’s executive secretary, projected that the lottery initiative would generate up to N700 million (€386,548) annually in state revenue.
