TotoGaming launches new industry podcast focused on igaming
The first episode focused on one of the hottest topics of the moment: the 2026 FIFA World Cup.
Press release.- TotoGaming has launched a new professional podcast dedicated to the world of igaming. The brand is developing a podcast series that explores some of the industry’s most interesting topics, discussed by the people who know the business best.
The first episode focused on one of the hottest topics of the moment — the 2026 FIFA World Cup and the work operators do to capture users’ attention, increase engagement, and develop effective marketing strategies around major sporting events.
Guests of the first episode were Viktorya Harutyun, Head of Product Marketing at TotoGaming, and Kamo Mayilyan, Head of Product Directions Development and R&D Departments. Together, they discussed the intersection of sportsbook and casino products during large-scale sports campaigns; the approaches operators take to maximise user engagement during major tournaments, etc.
The episode was moderated by Aelita Chilingaryan, PR & Communications Manager at TotoGaming.
Procast by Toto is an ongoing project, and the brand plans to regularly address important industry topics through this format, exploring them from different perspectives and providing viewers with valuable insights and information.
