The Australian giant confirmed the appointment of a new executive general manager.
Australia.- Tabcorp, the Australian gaming company, has revealed that it appointed Luke Waldren as its new executive general manager of customer and marketing. The new official joins the company from Sportsbet.
Waldren has four years of experience on the field, as he served as the general manager of marketing at Sportsbet since April 2014. Before that, he held CEO and managing director roles at Grey, and was Ogilvy’s MD for almost four years, B&T reported. The appointment is part of one of three new wagering and media leadership team changes that the company is conducting, following the merger with betting giant Tatts.
“Luke will play a key role in helping the wagering and media business as it positions itself for growth in this new era, and delivers on its ambition to be loved by punters and embraced by partners,” said a Tabcorp spokesperson to the media outlet.