Synergy Blue relocates to Las Vegas
The creators of “Fun You Can Bet On” move their home office to the heart of North America’s casino industry.
US.- Synergy Blue, the premier creator of arcade-style casino games and platforms for an emerging class of players, is announcing its move to the heart of North America’s casino industry, Las Vegas — a couple of months after the Nevada Gaming Commission approved the company’s manufacturing and distribution licence.
With a new Nevada licence and a freshly renovated office, the company plans to hire locally and brings a positive economic footprint to the community, while the team looks forward to immersing themselves in the industry and harnessing the momentum around skill-influenced games.
“This is a big step for Synergy Blue,” said Georg Washington, CEO of Synergy Blue. “As the industry evolves, and skill-influenced games continue to gain traction, we found it necessary to be closer to our clients and the industry. We are very excited to be in Vegas with our Nevada license. We look forward to building strong relationships with our neighbours and becoming a beneficial part of the community.”
After outgrowing their headquarters in Palm Desert, California, Synergy Blue renovated a new home office in Las Vegas. The company plans to expand its team locally to support the growing momentum surrounding skill-influenced games, as well as the progression of the company’s products through certification with the Nevada Gaming Commission.
“As barriers to adoption of skill-influenced games continue to decrease, and more casinos add arcade-style gambling to their offering, Synergy Blue is focusing heavily on partner relationships,” continued Washington. “No one knows their own players, property, and target demographic opportunities better than a casino’s own operations and marketing team. While our team has extensive expertise in skill-influenced gambling, we recognise that it’s the casino teams who are the experts of their own house. Our move to Vegas is another way of showing our dedication to establishing best practices and securing mutually beneficial relationships with both the casinos and their future patrons.”
In the past year, Synergy Blue has strengthened its technology development, grown their game library, secured strategic partnerships, increased game placements, and secured their Nevada Gaming Certification. The company also conducted and published research on the emerging skill-based gambling industry, which shows how critical innovation and new solutions are for casinos. Synergy Blue will be displaying new technologies and products at the Global Gaming Expo (G2E) in Las Vegas this October 2019.
