SIS launches new US subsidiary

Sports Information Services has announced its expansion in the US and will offer products and services for sportsbook operators and racetracks.

US.- Sports Information Services (SIS), a live betting and affiliate services supplier, has announced its expansion in the US by launching a new subsidiary in the country.

SIS will offer products and services for sportsbook operators and racetracks, in online and retail markets. The company offers solutions of real-time data and video feeds, trading services and liability management on its portfolio of over 30,000 horse races, 38,000 greyhound races and 100,000 esports events. 

For racetracks, SIS provides fixed-odds distribution of their racing content both domestically and globally.

Richard Ames, CEO of SIS and president of SIS content services, said: “SIS will provide customers with access to the world’s best horse racing content, thirty years of distribution experience, and turnkey technology with the capacity to generate new revenues both on and off-track.

“Our offering comes with all the products and services required to satisfy stakeholders across the industry and will add significant value to their own proposition.”

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