Pragmatic Play expands Rank Group partnership with Smart Studio

The rollout covers four live casino table formats, with green screen technology enabling operator branding and tailored gaming experiences.

Key takeaways:

• Pragmatic Play has launched its Smart Studio live casino solution with Rank Group.
• The rollout includes Blackjack, Roulette, Auto Roulette and Auto Speed Roulette tables.
• Smart Studio uses green screen technology to customise table visuals with operator branding, promotions and bespoke gaming experiences.
• The launch builds on an existing partnership that includes Mecca Big Bass Double Dab, launched exclusively with Rank’s Mecca Bingo brand.
• Both companies highlighted the flexibility and customisation offered by Smart Studio.

Press release.- Pragmatic Play has further strengthened its relationship with Rank Group after taking on a range of Smart Studio live casino products.

Pragmatic Play is now supplying Blackjack, Roulette, Auto Roulette, and Auto Speed Roulette tables to Rank, all utilising the cutting-edge Smart Studio solution which enables unmatched customisation.

Using best-in-class green screen technology, Smart Studio tables can deliver a diverse visual setup to immerse players in an operator’s preferred branding, highlight promotions, or create unique gaming experiences.

The product rollout is the latest step in the collaboration between the two, with Pragmatic Play recently launching Mecca Big Bass Double Dab exclusively with Rank’s Mecca Bingo brand.

Sharon McHugh, director of public relations at Pragmatic Play, said: “We are delighted to further our relationship with Rank with the launch of several Smart Studio tables encompassing some of our most popular live casino games. We have an exceptionally strong working relationship, so we look forward to another exciting product launch together.”

Meanwhile, Tom Orton, director of content at Rank, said: “Pragmatic Play’s Smart Studio solution stands apart, giving us the perfect mix of exceptional product capability and flexibility. It adds a dynamic range of live dealer titles to our offering, while giving us the opportunity to deliver unique customisation to our products.”