MGM Resorts International and BetMGM renew partnerships with Major League Baseball
MGM Resorts also continues as MLB’s exclusive Integrated Resort & Casino Partner.
US.- MGM Resorts International and BetMGM have announced the renewal of their partnerships with Major League Baseball (MLB). MGM Resorts will continue as MLB’s exclusive Integrated Resort & Casino Partner for events such as MLB Awards Week in Las Vegas.
The brands became the league’s first Official Gaming and Sports Betting Partners in 2018. BetMGM will continue to market its brand and sports wagering offerings across MLB platforms: MLB Network, MLB.com, and the digital portfolio in the US and Canada. The brand will also continue sponsorship integration across MLB content on Apple TV and continue to develop co-branded MLB-themed casino games on its casino platform.
MGM Resorts and BetMGM also maintain deals with MLB teams, such as the Boston Red Sox, Cincinnati Reds, Detroit Tigers, Houston Astros, Los Angeles Dodgers, New York Yankees, Philadelphia Phillies, Pittsburgh Pirates, and Washington Nationals.
Lance Evans, senior vice president of sports and sponsorships at MGM Resorts International, said: “As Major League Baseball continues to evolve, we’re pleased to extend a partnership that aligns with our long-term vision for global sports and entertainment. From Las Vegas and throughout the world, we’re focused on providing premium experiences that connect sports with hospitality.”
Matt Prevost, chief revenue officer at BetMGM, added: “Major League Baseball offers one of the most engaging, data-rich experiences in sports, and this renewal underscores our shared commitment to innovation, integrity, and responsibility. Together, we’re enhancing how fans experience the game, from defining moments on the field to legendary experiences at marquee events like MLB All–Star Week.”
For Q1, MGM Resorts International reported record consolidated net revenue of $4.5bn, an increase of 4 per cent year-over-year. Net income totalled $125m compared with $149m in the prior year quarter. Consolidated adjusted EBITDA was $580m, down from $637m.
