MelBet Partners & Affiliates to showcase new collaboration opportunities at SiGMA Euro-Med 2025 in Valletta

At stand No. 5005, the company will showcase innovative partnership opportunities, highlighting its strategies for scaling traffic, localizing campaigns, and building long-term collaborations across Europe, Africa, MENA, and beyond.

Press release.- MelBet Partners & Affiliates has confirmed its participation in one of the key exhibitions of the igaming industry: SiGMA Euro-Med 2025, which will take place in Valletta.

At stand No. 5005, partners will be able to meet MelBet Partners & Affiliates representatives in person and discuss prospects for working in Europe, Africa, the MENA region, and other global markets. The MelBet Partners & Affiliates team will be present at the event on the 2nd and 3rd of September.

SiGMA Euro-Med is traditionally considered the main meeting point for the igaming industry in Europe. This year, the organisers expect:

• 12,000+ attendees (delegates, including operators, partners, affiliates).
• 400+ speakers.
• Participants include operators, affiliates, developers, fintech and tech companies.
• Dozens of panel discussions and workshops with industry leaders.
• Prestigious awards (Gaming Awards) and a charity auction.
• A startup pitch competition for promising projects.
• VIP lounges, networking areas, and dedicated relaxation zones.

The forum in Valletta brings together key operators, affiliates, technology providers, investors, and influencers from across the igaming industry. This is the place where trends are shaped and deals are made — deals that will define the development of igaming for the coming years.

For MelBet Partners & Affiliates, participating in SiGMA Euro-Med is an opportunity to confirm its status as a reliable international direct advertiser and to demonstrate how the company works across different markets. At the stand, all visitors will be able to speak with the team and learn about:

• Current localisation approaches for various GEOs, including Africa, MENA, Latin America, and Europe.
• Strategies for scaling traffic in both emerging and mature markets, including real-world practices of adapting to local payment systems and marketing channels.
• Success stories from collaborations with partners, demonstrating the effectiveness of RevShare, CPA, and hybrid models.
• Innovations in creative strategies — from UGC formats to full-scale digital campaigns that drive high engagement.
• How MelBet Partners builds long-term relationships with ambassadors and local influencers to strengthen brand trust in new markets.
• The company’s plans for the upcoming year: geographic expansion, product launches, and bringing on board world-class ambassadors.

Participation in SiGMA Euro-Med allows MelBet Partners & Affiliates to strengthen its position in the European market and expand its partner network, thanks to the international audience of the exhibition.

MelBet Partners & Affiliates invites all attendees to visit stand No. 5005 on the 2nd and 3rd of September in Valletta. The team will be available for meetings, one-on-one consultations, and discussions about partnership formats.