Harrah’s New Orleans partners with NFL and NBA teams
The NBA and NFL teams have selected Harrah’s New Orleans as their official casino partner.
US.- Harrah’s New Orleans has announced that National Football League’s (NFL) New Orleans Sainta and National Basketball League’s (NBA) New Orleans Pelicans have selected the operator as their Official Casino Partner. The teams signed a multi-year deal.
The multi-year partnership begins in 2019 and brings together the three notable New Orleans entertainment brands. By doubling down on the Saints, Harrah’s will be able to develop customized experiences, in-game features, a Saints branded area on property and be designated as an official post-game destination.
”We are proud to align ourselves with a brand such as Harrah’s New Orleans Casino that is an industry leader not only nationally but on a local level as well,” said New Orleans Saints and Pelicans President Dennis Lauscha. “Located in the Heart of Downtown New Orleans, Harrah’s vision for development and commitment to the city mirror that of the Saints and Pelicans and we could not be happier about this partnership.”
“We have been entertaining guests and our community in New Orleans for almost twenty years,” said Kathryn Jenkins. “With this partnership Harrah’s continues our commitment to our local teams and becomes an essential part of the game day experience. From activations, to memorable events, fans of the Black and Gold will be able to call Harrah’s New Orleans their game day headquarters.”