GR8 Tech and Gaming Operations Academy launch Advanced Sportsbook Course for operators

The program aims to help operators improve their strategies to stand out in a crowded market.

Press release.- GR8 Tech has joined forces with Gaming Operations Academy (GOA) to launch the Advanced Sportsbook Management course for experienced professionals looking to improve their sportsbook strategy.

Designed for decision-makers and senior professionals—from sportsbook managers and marketing leads to founders and C-level executives—the course goes far beyond basics, diving deep into strategies for standing out in a saturated market, boosting player retention, controlling margins, enhancing UX, refining acquisition tactics, designing gamified experiences for next-gen players, and more.

The course is hosted by Kyle Lawson, a seasoned sportsbook manager and business analyst with 10+ years of experience leading pricing strategies, risk management, and sportsbook teams across both crypto and fiat brands. Joining Kyle, GR8 Tech experts—head of sportsbook product Vlad Andrusenko and CRM product manager Kateryna Shevchenko—will bring their expertise to the course with exclusive insights and live product demonstrations.

Vlad Andrusenko said: “Many experienced operators reach a point where their current tools limit their growth—they’ve tried a lot but still hit a glass ceiling. GR8 Tech’s sportsbook-driven solutions are built to break through that. From personalised odds and content to advanced player segmentation and journey building, we offer a toolkit designed for sustainable, scalable success. I’m looking forward to diving into these capabilities during the course and showing operators how they can unlock new levels of performance.”

To kick off the program, GOA will host a free webinar-style workshop, Advanced Sportsbook Management: Winning the Market, on May 6th. The workshop will tackle some of the industry’s most urgent challenges, including market saturation, player retention, and operational efficiency, and offer a sneak peek into the full training agenda.