Fubo Gaming and Cleveland Cavaliers announce market access deal
Fubo Sportsbook will become an official mobile sports betting partner of the NBA team when its sportsbook launches in Ohio.
US.- Fubo Gaming, a subsidiary of FuboTV, and the Cleveland Cavaliers have announced a market access agreement. The deal makes Fubo Sportsbook an official mobile sports betting partner of the NBA team when the sportsbook launches in Ohio, pending regulatory approvals.
The deal will also feature the opening of a 3,000 square foot sports lounge inside Rocket Mortgage FieldHouse, home of the Cavaliers. It will serve as a game-day space for fans with incentives and special bonus offers provided by Fubo Sportsbook.
Scott Butera, president of Fubo Gaming, said: “The opportunity to enter the Ohio sports betting market with the Cavaliers as our partner is a major step forward for Fubo.
“Ohio has a passionate fan base who will enjoy Fubo’s uniquely integrated streaming and wagering sports betting experience. The Cavs are at the forefront of sports innovation and consistently create highly engaging fan experiences. This partnership provides Fubo instant access to a highly attractive customer base.”
Len Komoroski, CEO of Cavaliers and Rocket Mortgage FieldHouse, added: “This is an exciting evolution of our continued partnership with Fubo Gaming. The Fubo Sportsbook mobile wagering platform provides leading technology, connectivity and entertainment that aligns perfectly with our commitment to innovation and engagement across every aspect of the fan experience.
“We look forward to the continued collaboration with Fubo as we work to establish a best-in-class sports betting marketplace to offer our fans in Cleveland and throughout the state of Ohio.”
Leading up to Fubo Sportsbook’s official launch in Ohio, the Cavaliers and Fubo Gaming will continue to promote their deal with a marketing campaign. It will include co-branded high-impact broadcast-visible signage and a presence on team television and radio game programming.
Fubo Gaming launched Fubo Sportsbook in the fourth quarter 2021 and is live in Iowa and Arizona.
In November, Fubo Gaming announced the official launch of Fubo Sportsbook in Iowa. In 2020, it had received approval from the Iowa Racing and Gaming Commission to launch online sports betting in the state. The deal was made possible through a partnership with Casino Queen, which operates the Casino Queen Marquette riverboat casino.
In December, Fubo Gaming announced the launch of Fubo Sportsbook in Arizona, marking the second state in which Fubo Sportsbook is available.
See also: Fubo Sports Network and Gaming Society partner for sports betting podcasts
