Bwin starts operations in Russia
The international betting company revealed that it has officially launched its Russian website.
Russia.- Bwin announced that it has officially launched its website in Russia and it will soon starts accepting bets in the territory. Bwin is the first foreign operator to land in Russia ever since the territory regulated the sports betting market two years ago.
The partnership was signed between GVC and Alexander Mamut, a Russian billionaire investor who owns Digital Betting LLC, the company that holds the license. It is expected that the businessman will invest US$11.2 million every year for the next three to develop the bwin.ru brand.
“Our entry into the Russian market is thought to be a pioneering movement – we are the first foreign brand to operate in the market ever – and will pave the way for the entrance of other major betting sites. We understand many players still bet offline due to there being plenty of betting shops. We did a lot of research to prepare for the launch and are ready to meet the expectations of those who believed and continue to believe in us,” said a spokesman for the partnership late last month, when announcing the initiative to launch operations.