BtoBet to power Oatbet in Nigeria
BtoBet has signed a new deal to power Oatbet’s sportsbook in the Nigerian market and to cement its presence in the country.
BtoBet has announced an agreement with Nigeria-based Oat Gaming Network, further cementing its presence in the country’s betting market. Through the agreement formulated together with BtoBet’s regional Certified Partner for Africa STM Gaming, the Oatbet brand will be making use of the Neuron 3 platform to power its online sportsbook.
The solution will allow for the provision of a wide portfolio of both local and international sports events and competitions featuring extensive pre-match and in-play offerings, whilst also promoting other verticals such as online and live casino, and a selection of virtual sports.
Sabrina Soldà, BtoBet’s Chief Marketing Officer, said: “We are looking forward to long-term cooperation together, and will ensure that our betting solutions provide Oatbet with the necessary technological edge and flexibility to expand its market share in the coming years. I am also pleased that our technologies and betting solutions are being so much sought after in such a demanding market, making BtoBet the primary gateway to the market.”
Ikay Arigbe-Osula, Oatbet’s Chief Operating Officer (COO) said: “BtoBet’s strong presence in Africa, and particularly in Nigeria, made them the obvious choice when selecting the right technological partner. Market knowledge is fundamental for all those operators seeking to further expand their presence in any given market, and this is particularly true when it comes to Africa. In BtoBet we found the ideal technological partner who will provide us with the necessary market knowledge coupled with advanced technological means that will allow us to differentiate our brand by providing a player-centric betting experience to our customers.”
“Our aim has been from the very beginning to provide a trusted gaming and betting experience featuring the best odds, gaming and betting content, and superb customer service. I am confident that together with BtoBet’s reputation and experience in the field we will elevate the customer UX to a new level altogether,” said Ikay Arigbe-Osula.
BtoBet has signed numerous deals in Nigeria recently, including those with LuckyBet and Booster99.
