Operadora seguir\u00e1 anunciando nas programa\u00e7\u00f5es locais das emissoras do Amazonas, Bahia e Par\u00e1. <\/p>\n\n\n\n\n\n\n\n
A operadora de jogos de azar, Casa de Apostas<\/strong>, renovou o contrato com as emissoras locais da Record TV <\/strong>em tr\u00eas estados brasileiros: Amazonas<\/strong>, Bahia<\/strong> e Par\u00e1<\/strong>. A marca seguir\u00e1 exibindo os an\u00fancios na programa\u00e7\u00e3o dessas emissoras, com destaque para o quadro \u201cPalpite da Casa<\/strong>\u201d.<\/p>\n\n\n\n \u201cEsta renova\u00e7\u00e3o da parceria com a Record \u00e9 mais um passo importante para nossas estrat\u00e9gias anuais e ser\u00e1 de grande relev\u00e2ncia para n\u00f3s. Essas tr\u00eas pra\u00e7as s\u00e3o locais que somam audi\u00eancias significativas<\/strong> e de grande valor\u201d, comentou a renova\u00e7\u00e3o do contrato, Anderson Nunes, head de neg\u00f3cios da Casa de Apostas.<\/p>\n\n\n\n O diretor geral da Record Bahia, Carlos Alves, tamb\u00e9m celebrou a extens\u00e3o do v\u00ednculo com a empresa de betting. \u201cA Record \u00e9 reconhecida nacionalmente por ser uma alavancadora de neg\u00f3cios pelos resultados gerados nas estrat\u00e9gias dos seus parceiros. A renova\u00e7\u00e3o com a ‘Casa’, fruto de um grande trabalho conjunto envolvendo novos formatos e din\u00e2micas de comunica\u00e7\u00e3o diferenciadas, \u00e9 para nossas emissoras uma grata confirma\u00e7\u00e3o deste reconhecimento, vindo de um dos maiores players do segmento no pa\u00eds<\/strong>\u201d, declarou.<\/p>\n\n\n\n Al\u00e9m da parceria com as afiliadas da Record TV, a Casa de Apostas tamb\u00e9m tem acordo com o SBT <\/strong>para as transmiss\u00f5es da <\/a>Copa do Nordeste<\/a> <\/strong>no canal. Fora do ambiente televisivo, outro investimento da empresa foi a compra dos naming rights da Arena Fonte Nova<\/strong><\/a>, em Salvador (BA)<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":" Operadora seguir\u00e1 anunciando nas programa\u00e7\u00f5es locais das emissoras do Amazonas, Bahia e Par\u00e1.<\/p>\n","protected":false},"author":689,"featured_media":10156,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"Casa de Apostas, an iGaming operator, has renewed its advertising contract with Record TV's local affiliates in Amazonas, Bahia, and Par\u00e1, Brazil, to continue broadcasting promotional content. This strategic investment in traditional media aims to enhance brand visibility and market penetration in key regional audiences, complementing existing partnerships with SBT and naming rights for Arena Fonte Nova.","focusai_entities":"Casa de Apostas, Record TV, Anderson Nunes, Carlos Alves, SBT, Arena Fonte Nova","focusai_location":"Brazil, Amazonas, Bahia, Par\u00e1, Salvador","focusai_target_profile":"ceo_executive (0.9), regulator (0.7), compliance_legal (0.9), operator_casino (0.9), marketing_crm (1.0), investor_analyst (0.8), journalist_researcher (0.8)","focusai_suggestions":[{"label":"TV Ad ROI?","query":"What specific KPIs and ROI metrics does Casa de Apostas utilize to evaluate the effectiveness of its traditional TV advertising campaigns compared to digital acquisition channels?"},{"label":"Regulatory Ad Compliance?","query":"How does Casa de Apostas ensure its \"Palpite da Casa\" segment and other TV advertisements fully comply with current and anticipated Brazilian iGaming advertising regulations, particularly regarding responsible gambling messaging?"}],"footnotes":""},"categories":[27,21,20],"tags":[43,45],"class_list":["post-10154","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apostas-esportivas","category-nordeste","category-norte","tag-apostas-esportivas","tag-industria-de-jogos"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/brasil\/wp-json\/wp\/v2\/posts\/10154","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/brasil\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/brasil\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/brasil\/wp-json\/wp\/v2\/users\/689"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/brasil\/wp-json\/wp\/v2\/comments?post=10154"}],"version-history":[{"count":8,"href":"https:\/\/focusgn.com\/brasil\/wp-json\/wp\/v2\/posts\/10154\/revisions"}],"predecessor-version":[{"id":10169,"href":"https:\/\/focusgn.com\/brasil\/wp-json\/wp\/v2\/posts\/10154\/revisions\/10169"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/brasil\/wp-json\/wp\/v2\/media\/10156"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/brasil\/wp-json\/wp\/v2\/media?parent=10154"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/brasil\/wp-json\/wp\/v2\/categories?post=10154"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/brasil\/wp-json\/wp\/v2\/tags?post=10154"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}