The white label platform provider has launched a new B2B casino and\u00a0sportsbook product called\u00a0Irokobet.\u00a0\u00a0<\/p>\n\n\n\n\n\n\n\n
New Zealand.- European igaming provider Soft2Bet has launched a new brand destined to further its B2B expansion in New Zealand and Africa.<\/p>\n\n\n\n
The white label platform provider’s new casino and sportsbook brand, Irokobet, is its first B2B product in New Zealand.<\/p>\n\n\n\n
CEO Boris Chaikin said: \u201cWith a world class selection of casino, live casino and sportsbook offerings, Irokobet is a highly advanced B2B solution, tailor-made for operators looking to expand their player base.\u201d<\/p>\n\n\n\n
The company told Focus Gaming News Asia Pacific it had chosen to expand into New Zealand and Africa after identifying good potential for a new brand.<\/p>\n\n\n\n
It said: “We knew that our next project should be one that would be focused on entirely new territories for us, so we targeted these markets from the very beginning. Moreover, after discussing it with our clients and partners, as Irokobet is our B2B project, we made a deep investigation of these territories and noticed a good potential there, so we decided to take a chance.\u201d<\/p>\n\n\n\n
It added: “That the company is already operating in Asian and New Zealand markets with our B2C projects, certainly eased the procedure with making such decisions.\u201d<\/p>\n\n\n\n
Soft2Bet also told Focus that its initial expansion into Asian territory this year had been \u201ca successful experiment\u201d so far.<\/p>\n\n\n\n
The company launched AlfCasino in Japan, and later expanded some of its most successful brands Nomini, Wazamba and Rabona to India. <\/p>\n\n\n\n
The company said: “Clients can now use all the available currencies and payment methods, plus they receive professional support from the native team.\u201d<\/p>\n\n\n\n
Soft2Bet currently has a multi-brand portfolio with 20 household names, including CampoBet, Wazamba and Frumzi. It operates with SGA, MGA and Curacao licences, and has applied to receive further certification in the EU.<\/p>\n","protected":false},"excerpt":{"rendered":"
The white label platform provider has launched a new B2B casino and\u00a0sportsbook product called\u00a0Irokobet.\u00a0\u00a0<\/p>\n","protected":false},"author":2,"featured_media":9393,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"Soft2Bet, a European iGaming provider, has launched Irokobet, a new B2B white-label casino and sportsbook platform, marking its first B2B product in New Zealand and targeting expansion into Africa. This strategic move follows successful B2C market entries in Asia, leveraging existing multi-jurisdictional licenses and a diversified brand portfolio.","focusai_entities":"Soft2Bet, Irokobet, Boris Chaikin, AlfCasino, Nomini, Wazamba, Rabona, CampoBet, Frumzi, Focus Gaming News Asia Pacific","focusai_location":"New Zealand, Africa, Asia, Japan, India, EU","focusai_target_profile":"ceo_executive (1.0), regulator (0.8), compliance_legal (1.0), operator_casino (1.0), affiliate_publisher (0.7), product_ux (0.7), tech_data (0.7), marketing_crm (0.9), payments_fraud_aml (0.9), investor_analyst (1.0), supplier_vendor (1.0), journalist_researcher (1.0)","focusai_suggestions":[{"label":"Irokobet Regulatory Strategy","query":"What specific regulatory compliance challenges and licensing requirements has Soft2Bet addressed for Irokobet's B2B operations in New Zealand and the African markets, given the varying jurisdictional frameworks and the application for further EU certification?"},{"label":"B2B Market Penetration","query":"How does Soft2Bet's B2B white-label strategy for Irokobet differentiate from existing platform providers, and what specific market share objectives are targeted in New Zealand and Africa within the next 12-24 months, considering the competitive landscape?"}],"footnotes":""},"categories":[16336,153],"tags":[1897,338],"class_list":["post-9391","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-australasia-news","category-igaming-news","tag-igaming","tag-new-zealand"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/9391","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=9391"}],"version-history":[{"count":2,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/9391\/revisions"}],"predecessor-version":[{"id":9396,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/9391\/revisions\/9396"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/9393"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=9391"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=9391"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=9391"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}