Following the company\u2019s global rebrand in August<\/a>, the Lisbon summit gave Evenbeter a chance to introduce its refreshed identity and commercial philosophy, along with a new e-book designed to help operators quickly identify their growth path.<\/p>\n\n\n\nAt the heart of the company\u2019s presence was a shift from traditional product-led sales to a more flexible approach built around where an operator is today, where it wants to go, and the technology it needs to get there.<\/p>\n\n\n\n
Evenbeter\u2019s “Growth Paths” concept recognises that operators do not need to adopt an entire technology stack from day one. Instead, the framework helps businesses find the right starting point, whether adding One-Click Poker Games<\/strong> to an existing casino, launching a standalone poker operation, or building a turnkey casino, without wasting time searching for solutions or guessing what product to add next.<\/p>\n\n\n\nThe approach is designed to give operators the flexibility to start at the level that matches their current business, while retaining a clear route to expand as their needs develop.<\/p>\n\n\n\n
Evenbeter has also captured its “Growth Paths” methodology in a new educational e-book<\/strong>, providing operators with a practical framework for assessing their current market position and identifying potential next steps.<\/p>\n\n\n\nDmitry Starostenkov<\/strong>, CEO at Evenbeter, said: \u201cInstead of pushing a predefined package, we anchor our strategy in the operator’s current readiness.\u201d<\/p>\n\n\n\n\u201cWhether it\u2019s a light-touch integration or a fully independent platform, we help operators find the exact right entry point for today and map out a practical path for tomorrow.\u201d<\/p>\n\n\n\n
Frequently asked questions (FAQs)<\/h2>\n\n\n\n\n- What is Evenbeter\u2019s “Growth Paths” strategy?<\/strong> “Growth Paths” is Evenbeter\u2019s framework for matching operators with the technology entry point that fits their current business and future expansion plans.<\/li>\n\n\n\n
- How does Evenbeter\u2019s “Growth Paths” approach differ from product-led sales?<\/strong> Rather than promoting a predefined technology package, Evenbeter starts by assessing an operator\u2019s current position, goals and technology needs.<\/li>\n\n\n\n
- What solutions can operators start with under “Growth Paths”?<\/strong> Operators can begin with One-Click Poker Games, launch a standalone poker operation or build a turnkey casino, depending on their needs.<\/li>\n\n\n\n
- What is the Evenbeter “Growth Paths” e-book?<\/strong> It is an educational guide that helps operators assess their current market position and identify potential next steps for growth.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"
The new framework lets operators enter Evenbeter\u2019s technology ecosystem at the level that matches their current needs.<\/p>\n","protected":false},"author":680,"featured_media":777048287,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":true,"is_interview":false,"is_opinion":false,"focusai_summary":"Evenbeter, a B2B supplier, unveiled its \"Growth Paths\" strategy at SBC Summit Lisbon, shifting from traditional product-led sales to a flexible, operator-centric technology integration model. This framework allows iGaming operators to adopt solutions tailored to their current readiness, from specific gaming verticals like One-Click Poker Games to a full turnkey casino, with a clear expansion roadmap. The company also launched an e-book to guide operators in identifying their optimal growth trajectory within its ecosystem.","focusai_entities":"Evenbeter, Dmitry Starostenkov, SBC Summit Lisbon","focusai_location":"Lisbon","focusai_target_profile":"ceo_executive (0.9), operator_casino (1.0), product_ux (0.75), tech_data (0.9), investor_analyst (0.9), supplier_vendor (1.0), journalist_researcher (0.9)","focusai_suggestions":[{"label":"ARPC & CAC Impact?","query":"How does this flexible integration model impact Evenbeter's average revenue per client (ARPC) and client acquisition costs (CAC) compared to its previous product-led sales approach?"},{"label":"Modular Licensing Challenges?","query":"What specific B2B licensing or regulatory compliance challenges might arise for operators adopting a modular, incremental technology stack from a single supplier like Evenbeter?"}],"footnotes":""},"categories":[2234,24777],"tags":[25395,25414],"class_list":["post-777048286","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-emea","category-partner-news","tag-evenbeter","tag-sbc-summit-lisbon-2026","press-release"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777048286","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/680"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777048286"}],"version-history":[{"count":3,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777048286\/revisions"}],"predecessor-version":[{"id":777048334,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777048286\/revisions\/777048334"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/777048287"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777048286"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777048286"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777048286"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}