{"id":777046961,"date":"2026-09-02T07:57:53","date_gmt":"2026-09-02T10:57:53","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777046961"},"modified":"2026-09-02T07:59:02","modified_gmt":"2026-09-02T10:59:02","slug":"altenar-to-showcase-sportsbook-expertise-at-finnish-igaming-conference","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/altenar-to-showcase-sportsbook-expertise-at-finnish-igaming-conference","title":{"rendered":"Altenar to showcase sportsbook expertise at Finnish iGaming Conference"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Altenar will showcase its technology at the Finnish iGaming Conference on September 10\u201311, helping operators prepare for Finland\u2019s upcoming competitive licensing market in 2027.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p class=\"wp-block-paragraph\">Press release.- <a href=\"https:\/\/focusgn.com\/asia-pacific\/topics\/altenar\" target=\"_blank\" rel=\"noreferrer noopener\">Altenar<\/a> will attend <strong>Finnish iGaming Conference<\/strong>, taking place in Helsinki on 10\u201311 September 2026.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The event comes at a pivotal moment for the Finnish gaming industry. Under the country\u2019s new<strong> Gambling Act,<\/strong> the online betting and casino market will open to competition, with the first licences entering into force on 1 July 2027.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With Finland moving from a monopoly model to a competitive licensing system, operators will need technology partners that can combine sportsbook performance with flexibility, localisation and a strong understanding of regulatory requirements.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Altenar has maintained a long-standing presence in the <a href=\"https:\/\/focusgn.com\/asia-pacific\/finlands-2027-market-launch-altenar-is-ready\" target=\"_blank\" rel=\"noreferrer noopener\">Finnish igaming ecosystem<\/a>, including a partnership with Finnplay spanning more than seven years. The relationship reflects Altenar\u2019s experience supporting technology-led businesses in the region while continuing to develop its sportsbook offering for evolving market requirements.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Alejandro Cazorla<\/strong>, sales director at Altenar, said: \u201cFinland is a market we have followed closely for many years, and its move towards a licensing model represents a significant new chapter for the local igaming industry. The opportunity is particularly exciting as operators prepare for the 2027 opening, but entering a newly regulated market also requires a very high level of compliance readiness.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At Altenar, we are well prepared from a compliance and technology perspective, and we look forward to supporting operators that want to establish a strong position in Finland from day one.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Finnish iGaming Events <\/strong>will bring together operators, suppliers, regulators and industry experts to discuss the country\u2019s new Gambling Act, licensing model, technical regulation, payments, customer identification, AI and the future of Finnish igaming.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Altenar will use the event as an opportunity to meet with industry stakeholders and discuss how its sportsbook technology can help operators prepare for Finland\u2019s regulated market and build a competitive offering for Finnish players.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Altenar will showcase its technology at the Finnish iGaming Conference on September 10\u201311, helping operators prepare for Finland\u2019s upcoming competitive licensing market in 2027.<\/p>\n","protected":false},"author":226,"featured_media":777046962,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":true,"is_interview":false,"is_opinion":false,"focusai_summary":"Altenar will showcase its sportsbook technology at the Finnish iGaming Conference in Helsinki, preparing operators for Finland's transition to a competitive licensing market by July 2027. This move from a monopoly model necessitates robust technology partners capable of ensuring regulatory compliance and localized offerings for new market entrants. Altenar, with its established presence and partnership with Finnplay, aims to support operators in building a competitive position from day one.","focusai_entities":"Altenar, Finnplay, Alejandro Cazorla, Finnish iGaming Events","focusai_location":"Finland, Helsinki","focusai_target_profile":"ceo_executive (0.9), regulator (0.9), compliance_legal (0.9), operator_casino (0.9), tech_data (0.8), payments_fraud_aml (0.8), investor_analyst (0.9), supplier_vendor (0.9), journalist_researcher (0.8)","focusai_suggestions":[{"label":"Finland Market Entry","query":"What specific B2B licensing and technical compliance challenges will new operators face entering the Finnish market, and how does Altenar's sportsbook solution address these?"},{"label":"Regulatory Impact 2027","query":"How will the new Finnish Gambling Act and competitive licensing model impact the overall GGR and NGR projections for the market post-July 2027, and what are the implications for existing and new operators?"}],"footnotes":""},"categories":[2234,24777],"tags":[24600],"class_list":["post-777046961","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-emea","category-partner-news","tag-altenar","press-release"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777046961","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/226"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777046961"}],"version-history":[{"count":1,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777046961\/revisions"}],"predecessor-version":[{"id":777046963,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777046961\/revisions\/777046963"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/777046962"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777046961"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777046961"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777046961"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}