{"id":777043599,"date":"2026-06-15T09:32:19","date_gmt":"2026-06-15T12:32:19","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777043599"},"modified":"2026-06-15T10:07:33","modified_gmt":"2026-06-15T13:07:33","slug":"altenar-extends-sportsbook-partnership-with-anakatech-following-strong-growth","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/altenar-extends-sportsbook-partnership-with-anakatech-following-strong-growth","title":{"rendered":"Altenar extends sportsbook partnership with Anakatech following strong growth"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The deal spans key regulated markets, with a strong focus on the UK.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p class=\"wp-block-paragraph\">Press release.- <a href=\"https:\/\/focusgn.com\/asia-pacific\/altenar-launches-super-early-payout-to-boost-world-cup-engagement\" data-type=\"link\" data-id=\"https:\/\/focusgn.com\/asia-pacific\/altenar-launches-super-early-payout-to-boost-world-cup-engagement\" target=\"_blank\" rel=\"noreferrer noopener\">Altenar<\/a> and <strong>Anakatech Interactive Limited<\/strong> have agreed to <strong>extend their long-term sportsbook technology partnership<\/strong>, reinforcing continued collaboration across key regulated markets.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Anakatech Interactive Limited, established in 2013, develops a powerful gaming platform built in-house, with its own game studios producing 220+ online and mobile-friendly scratch, slot, crash, table, and lottery games; this broader gaming expertise underpins its growing sportsbook and casino operations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The partnership spans key regulated markets, with <strong>a strong focus on the UK<\/strong>, where Anakatech operates brands such as Betnero and Luckymate. The renewal reflects strong commercial performance and sustained business growth driven by the partnership.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Under the agreement, Anakatech will continue to leverage Altenar\u2019s fully managed sportsbook solution across its portfolio, supporting both existing brand expansion and the planned launch of new brands.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The decision to extend the partnership was driven by solid performance and consistent month-on-month growth, with Anakatech achieving more than 103 per cent growth over the past 18 months while operating on Altenar\u2019s platform.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The deal also reflects Anakatech\u2019s confidence in Altenar\u2019s stable and scalable environment, with the operator also highlighting the value of receiving not only core platform delivery but also tailored support aligned with its specific business needs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/focusgn.com\/asia-pacific\/anestis-grazdanis-altenar-managing-risk-during-a-world-cup-is-a-balancing-act-between-keeping-your-prices-attractive-and-protecting-your-margin\" data-type=\"link\" data-id=\"https:\/\/focusgn.com\/asia-pacific\/anestis-grazdanis-altenar-managing-risk-during-a-world-cup-is-a-balancing-act-between-keeping-your-prices-attractive-and-protecting-your-margin\" target=\"_blank\" rel=\"noreferrer noopener\">Altenar<\/a> provides Anakatech with a <strong>fully managed sportsbook solution<\/strong>, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>End-to-end sportsbook platform management.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Advanced risk management tools.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Customised betting markets.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>24\/7 operational and technical support.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ongoing product enhancements and feature development aligned with operator needs.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Vasilis Betzelos<\/strong>, head of commercial account managers at Altenar, said: \u201cWe are pleased to continue our partnership with Anakatech Interactive Limited. The growth they have achieved demonstrates the strength of the collaboration, and we remain committed to supporting their continued expansion across existing and new brands.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ivan Di Pieri<\/strong>, head of sportsbook at Anakatech, added: \u201cAdding a sportsbook vertical to our range of services has been a long-considered move. We are pleased to partner with one of the industry\u2019s top providers and are confident that our offering will continue to improve over time.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The deal spans key regulated markets, with a strong focus on the UK.<\/p>\n","protected":false},"author":218,"featured_media":777043602,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":true,"is_interview":false,"is_opinion":false,"focusai_summary":"Altenar and Anakatech Interactive Limited have extended their long-term sportsbook technology partnership, reinforcing Anakatech's expansion in regulated markets, particularly the UK. This renewal follows Anakatech's significant growth, leveraging Altenar's fully managed sportsbook solution for existing brands like Betnero and Luckymate, and planned new launches. The collaboration underscores the value of robust B2B platform provision in driving operator performance and market penetration.","focusai_entities":"Altenar, Anakatech Interactive Limited, Betnero, Luckymate, Vasilis Betzelos, Ivan Di Pieri","focusai_location":"UK","focusai_target_profile":"ceo_executive (0.9), regulator (0.7), compliance_legal (0.7), operator_casino (0.9), product_ux (0.7), tech_data (0.9), investor_analyst (0.9), supplier_vendor (0.9), journalist_researcher (0.9)","focusai_suggestions":[{"label":"Partnership Value Drivers","query":"Beyond the reported 103% growth, what specific operational efficiencies or market share gains has Anakatech attributed to Altenar's fully managed sportsbook solution in the UK?"},{"label":"Regulatory Expansion Strategy","query":"How does this renewed partnership position Anakatech for further jurisdictional expansion, particularly concerning the adaptability of Altenar's platform to diverse regulatory compliance frameworks?"}],"footnotes":""},"categories":[2234,24777],"tags":[24600],"class_list":["post-777043599","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-emea","category-partner-news","tag-altenar","press-release"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777043599","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/218"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777043599"}],"version-history":[{"count":4,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777043599\/revisions"}],"predecessor-version":[{"id":777043607,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777043599\/revisions\/777043607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/777043602"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777043599"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777043599"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777043599"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}