{"id":777041918,"date":"2026-05-08T08:53:20","date_gmt":"2026-05-08T11:53:20","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777041918"},"modified":"2026-05-08T08:54:18","modified_gmt":"2026-05-08T11:54:18","slug":"flutter-welcomes-australias-new-gambling-ad-rules","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/flutter-welcomes-australias-new-gambling-ad-rules","title":{"rendered":"Flutter welcomes Australia\u2019s new gambling ad rules"},"content":{"rendered":"\n<p>Flutter Entertainment has said the advertising restrictions in Australia strike \u201cthe right balance\u201d.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Australia.- Flutter Entertainment has welcomed <a href=\"https:\/\/focusgn.com\/asia-pacific\/australias-gambling-ad-reforms-faces-scrutiny-over-loopholes-around-influencer-content\" data-type=\"link\" data-id=\"https:\/\/focusgn.com\/asia-pacific\/australias-gambling-ad-reforms-faces-scrutiny-over-loopholes-around-influencer-content\" target=\"_blank\" rel=\"noreferrer noopener\">Australia\u2019s newly announced gambling advertising restrictions<\/a>, saying the measures provide a balanced regulatory approach that supports player protection and the sustainability of the licensed market. The company said it sees the new framework as a proportionate response to concerns around gambling advertising exposure. <\/p>\n\n\n\n<p>\u201cWe believe this strikes the right balance between safeguarding customers and allowing operators to continue offering sports betting products in a responsible way,\u201d it noted.<\/p>\n\n\n\n<p>The comments came as Flutter reported that its APAC business posted organic revenue growth of 2 per cent during the first quarter, driven largely by Sportsbet\u2019s performance in Australia. The company said it believes it is \u201cwell placed to build on its market-leading position\u201d in the country.<\/p>\n\n\n<div id=\"see-also-container\">\n\t\t\t<span class=\"see-also-label\">See also:<\/span><\/p>\n<div class=\"related-article\">\n\t\t\t\t<img decoding=\"async\" class=\"related-article__thumbnail\" src=\"https:\/\/focusgn.com\/asia-pacific\/wp-content\/uploads\/sites\/5\/2023\/07\/shutterstock_344620688s-300x200.jpg\" alt=\"\"><\/p>\n<p class=\"related-article__text\">\n\t\t\t\t\t<span class=\"see-also-label-strong\">See also:<\/span> <a href='https:\/\/focusgn.com\/asia-pacific\/australias-gambling-ad-reforms-faces-scrutiny-over-loopholes-around-influencer-content'>Australia\u2019s gambling ad reforms faces scrutiny over loopholes around influencer content<\/a>\n\t\t\t\t<\/p>\n<\/p>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Flutter Entertainment has said the advertising restrictions in Australia strike \u201cthe right balance\u201d.<\/p>\n","protected":false},"author":680,"featured_media":24796,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"","focusai_entities":"","focusai_location":"","focusai_target_profile":"","focusai_suggestions":[],"footnotes":""},"categories":[16336,154],"tags":[24805,289,24857,24990,24664],"class_list":["post-777041918","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-australasia-news","category-legislation-news","tag-advertisments","tag-australia","tag-ban","tag-flutter","tag-sportsbet"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777041918","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/680"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777041918"}],"version-history":[{"count":4,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777041918\/revisions"}],"predecessor-version":[{"id":777041931,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777041918\/revisions\/777041931"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/24796"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777041918"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777041918"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777041918"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}