{"id":777035653,"date":"2025-12-05T07:57:33","date_gmt":"2025-12-05T10:57:33","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777035653"},"modified":"2026-04-21T16:17:56","modified_gmt":"2026-04-21T19:17:56","slug":"altenar-strengthens-sportsbook-with-new-design-features","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/altenar-strengthens-sportsbook-with-new-design-features","title":{"rendered":"Altenar strengthens sportsbook with new design features"},"content":{"rendered":"\n

The goal of this visual refresh is to bring more personality and clarity to the sportsbook experience.<\/p>\n\n\n\n\n\n\n\n

Press release.-\u00a0Altenar<\/a>\u2019s sportsbook has a fresh new look thanks to a series of\u00a0visual updates<\/strong>, which have enhanced site design and the user experience.<\/p>\n\n\n\n

Multiple widgets have been refreshed with the introduction of team logos and jerseys<\/strong>, plus top competition logos to deliver a more immersive and recognisable experience across the platform.<\/p>\n\n\n\n

Team logos and jerseys now appear in several places during the betting experience, including on the betslip, to enhance clarity, brand feel and overall presentation consistency.<\/p>\n\n\n\n

Operators also have greater control over how information is displayed, with the flexibility to hide sport text labels, leaving only design icons visible for a cleaner, more minimalist look.<\/p>\n\n\n\n

Additionally, a new variant of the events carousel<\/strong> allows odds to be hidden while showcasing only team names, logos and jerseys to provide a modern user experience.<\/p>\n\n\n\n

Navigation has been elevated with the introduction of a clickable sports menu, which allows users to access the dedicated page for any sport in just one tap. This update enhances menu depth and usability by enabling faster transitions to categories and championships directly from the overview page.<\/p>\n\n\n\n

Nikos Zygouris<\/strong>, head of sportsbook product at\u00a0Altenar<\/a>, said: \u201cOur goal with this visual refresh was to bring even more personality and clarity to the sportsbook experience. By introducing team logos, jerseys, and dynamic navigation features, we\u2019ve created a more engaging and intuitive interface that strengthens the emotional connection between users and the sports they love, while giving operators greater control over presentation and design.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

The goal of this visual refresh is to bring more personality and clarity to the sportsbook experience.<\/p>\n","protected":false},"author":226,"featured_media":777035655,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":true,"is_interview":false,"is_opinion":false,"focusai_summary":"Altenar has implemented a comprehensive visual refresh of its sportsbook platform, introducing enhanced site design, updated widgets with team logos and jerseys, and improved navigation. These updates aim to deliver a more immersive user experience and provide operators with greater control over presentation consistency and design flexibility.","focusai_entities":"Altenar, Nikos Zygouris","focusai_location":"","focusai_target_profile":"ceo_executive (0.8), operator_casino (0.9), product_ux (1.0), marketing_crm (0.7), investor_analyst (0.7), supplier_vendor (0.8), journalist_researcher (0.8)","focusai_suggestions":[{"label":"Impact on Operator KPIs?","query":"What is the projected impact of these UX enhancements on key performance indicators (KPIs) such as player engagement, session duration, and conversion rates for Altenar's operator clients?"},{"label":"Competitive Positioning Analysis?","query":"How does this visual refresh position Altenar competitively against other B2B sportsbook platform providers in terms of user experience and operator customization capabilities within the iGaming vertical?"}],"footnotes":""},"categories":[2234,24777],"tags":[24600],"class_list":["post-777035653","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-emea","category-partner-news","tag-altenar","press-release"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777035653","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/226"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777035653"}],"version-history":[{"count":1,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777035653\/revisions"}],"predecessor-version":[{"id":777035654,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777035653\/revisions\/777035654"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/777035655"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777035653"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777035653"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777035653"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}