{"id":777029047,"date":"2025-07-15T09:16:20","date_gmt":"2025-07-15T12:16:20","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777029047"},"modified":"2026-04-21T21:00:19","modified_gmt":"2026-04-22T00:00:19","slug":"evenbet-gaming-launches-in-depth-acquisition-and-retention-e-book-for-online-operators","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/evenbet-gaming-launches-in-depth-acquisition-and-retention-e-book-for-online-operators","title":{"rendered":"EvenBet Gaming launches in-depth acquisition and retention e-book for online operators"},"content":{"rendered":"\n

New marketing guide outlines practical strategies to acquire and retain poker players in a competitive digital landscape.<\/p>\n\n\n\n\n\n\n\n

Press release.-\u00a0EvenBet Gaming<\/a>\u00a0has released its latest resource for gaming operators, the\u00a0Online Poker Room: Complete Marketing Guide<\/strong>.<\/p>\n\n\n\n

The comprehensive e-book provides proven, data-backed strategies to help operators navigate the complex poker vertical, acquire new players and boost long-term retention to ensure stable and scalable revenue streams.<\/p>\n\n\n\n

These include territories facing challenges such as high player acquisition costs, complex payment infrastructures, and increasing competition.<\/p>\n\n\n\n

The guide covers the full spectrum of tools<\/strong> needed to maintain a loyal player base, from advanced segmentation and tournament strategies to effective bonus mechanics and feature integrations like jackpots, dealer tips and cash drops.<\/p>\n\n\n\n

The guide explains how segmentation <\/strong>can be used to tailor messaging and promotions to distinct player types, ensuring that operators can create more personalised and effective campaigns. Tournaments and bonuses are included in the contents, explaining how they can be strategically deployed to serve as powerful tools, especially when linked with live events or real-time incentives.<\/p>\n\n\n\n

Operators will also find insights on fostering community through club features, which can increase player loyalty and promote social engagement within the poker environment.<\/p>\n\n\n\n

Importantly, the e-book also outlines poker\u2019s ability to drive cross-selling to other verticals<\/strong>, revealing that operators can convert up to 20 per cent of poker players into sportsbook users, and up to 15 per cent into casino players.<\/p>\n\n\n\n

Dmitry Starostenkov<\/strong>, CEO at\u00a0EvenBet Gaming<\/a>, said: \u201cPoker is unlike any other vertical in the igaming space; it\u2019s deeply social, requires skill, and has tremendous value for cross-promotion. Operators often underestimate what is required to market it effectively, which is why we have created this guide, compiling years of global experience into one actionable playbook for teams aiming to elevate their poker offering.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

New marketing guide outlines practical strategies to acquire and retain poker players in a competitive digital landscape.<\/p>\n","protected":false},"author":226,"featured_media":777029049,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":true,"is_interview":false,"is_opinion":false,"focusai_summary":"EvenBet Gaming has released a comprehensive marketing guide for online poker operators, detailing data-backed strategies for player acquisition and long-term retention within the competitive iGaming landscape. The resource addresses challenges like high acquisition costs and complex payment infrastructures, offering insights on advanced segmentation, tournament deployment, community building, and cross-selling opportunities to other gaming verticals.","focusai_entities":"EvenBet Gaming, Dmitry Starostenkov","focusai_location":"","focusai_target_profile":"ceo_executive (0.9), operator_casino (1.0), affiliate_publisher (0.7), product_ux (0.75), marketing_crm (1.0), investor_analyst (0.85), supplier_vendor (0.9), journalist_researcher (0.9)","focusai_suggestions":[{"label":"Cross-sell Conversion Rates?","query":"What specific data points or methodologies underpin the stated 20% sportsbook and 15% casino cross-sell conversion rates from poker players, and how do these benchmarks compare to industry averages?"},{"label":"Regulatory Impact on Marketing?","query":"How does the guide address the varying regulatory compliance requirements across different jurisdictions, particularly concerning bonus mechanics and advertising standards, which significantly impact marketing strategy deployment?"}],"footnotes":""},"categories":[16338,24777],"tags":[24422],"class_list":["post-777029047","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-east-asia-news","category-partner-news","tag-evenbet-gaming","press-release"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777029047","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/226"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777029047"}],"version-history":[{"count":1,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777029047\/revisions"}],"predecessor-version":[{"id":777029048,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777029047\/revisions\/777029048"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/777029049"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777029047"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777029047"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777029047"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}