{"id":777023602,"date":"2025-03-03T10:26:38","date_gmt":"2025-03-03T13:26:38","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777023602"},"modified":"2026-04-22T01:14:27","modified_gmt":"2026-04-22T04:14:27","slug":"altenar-delivers-sportsbook-solution-to-merkurxtip-in-czech-market","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/altenar-delivers-sportsbook-solution-to-merkurxtip-in-czech-market","title":{"rendered":"Altenar delivers sportsbook solution to MerkurXtip in Czech market"},"content":{"rendered":"\n

The company\u2019s product will replace the existing sportsbook on the operator\u2019s merkurxtip.cz website.<\/p>\n\n\n\n\n\n\n\n

Press release.- Altenar<\/a> has agreed to provide its fully-managed sportsbook solution to Czech operator MerkurXtip<\/strong>. The Merkur brand, formerly known as the Gauselmann Group<\/strong>, was founded in 1957. Its Czech online brand, MerkurXtip CZ<\/strong> launched in 2022 and provides more than 600 slots and sports betting across a wide variety of sporting events.<\/p>\n\n\n\n

Altenar\u2019s sportsbook solution will replace the existing sportsbook product on the operator\u2019s merkurxtip.cz website, providing a range of innovative features to elevate the betting experience for players, enhance retention rates and increase revenue.<\/p>\n\n\n\n

The agreement strengthens Altenar\u2019s position in the Czech market, where it secured its first deal in 2024. It has enjoyed successful ongoing partnerships with Kingsbet CZ and DATA.BET.<\/p>\n\n\n\n

Sam Hill<\/strong>, sales director at Altenar<\/a>, said: \u201cThe Merkur Group is a fantastic business with real heritage across the industry. To be trusted to take their brand forward in the Czech market is a testament to the quality of product and service that Altenar provides today across numerous regulated markets. We can\u2019t wait to get started and look forward to the development of our partnership with the group.\u201d<\/p>\n\n\n\n

Stanislav Sopko<\/strong>, CEO of MerkurXtip CZ, commented: \u201cThis collaboration marks the start of a promising journey together. Through this partnership, we aim to provide MerkurXtip\u2019s customers with exceptional sports betting products from Altenar and deliver the best-in-class gaming experience in the market. We will combine our strengths and expertise to create new opportunities, improve offerings, and drive forward innovation. Stay tuned for more updates as we embark on this exciting venture together. We look forward to achieving great things in the months and years ahead.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

The company\u2019s product will replace the existing sportsbook on the operator\u2019s merkurxtip.cz website.<\/p>\n","protected":false},"author":680,"featured_media":777023603,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":true,"is_interview":false,"is_opinion":false,"focusai_summary":"Altenar has secured a B2B agreement to replace the existing sportsbook solution on MerkurXtip CZ's merkurxtip.cz platform. This strategic partnership aims to enhance the operator's player experience, retention rates, and revenue within the regulated Czech market, further solidifying Altenar's regional presence.","focusai_entities":"Altenar, MerkurXtip CZ, Merkur Group, Gauselmann Group, Kingsbet CZ, DATA.BET, Sam Hill, Stanislav Sopko","focusai_location":"Czech Republic","focusai_target_profile":"ceo_executive (0.9), operator_casino (0.9), product_ux (0.8), tech_data (0.8), marketing_crm (0.7), investor_analyst (0.9), supplier_vendor (0.9), journalist_researcher (0.8)","focusai_suggestions":[{"label":"Previous Solution Gaps?","query":"What were the specific performance or feature gaps in the previous sportsbook solution that prompted MerkurXtip CZ to switch to Altenar?"},{"label":"Integration Timeline & KPIs?","query":"What is the projected timeline for the full integration and launch of Altenar's sportsbook on merkurxtip.cz, and what are the anticipated KPIs for success?"}],"footnotes":""},"categories":[157,2234,24777],"tags":[24600],"class_list":["post-777023602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news","category-emea","category-partner-news","tag-altenar","press-release"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777023602","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/680"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777023602"}],"version-history":[{"count":4,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777023602\/revisions"}],"predecessor-version":[{"id":777023647,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777023602\/revisions\/777023647"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/777023603"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777023602"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777023602"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777023602"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}