MarketLaunch<\/strong>, a consultancy specialising in igaming market entry and expansion, where he provided strategic advice to companies including DraftKings and Bally\u2019s. <\/p>\n\n\n\nHe also served as the lead consultant for the International Betting Integrity Association (IBIA) in Brazil, focusing on regulatory advocacy at the government level and facilitating the onboarding of national and international B2C operators as association members. Tidey has also worked as a British consul in Brazil, where he assisted multinational companies in establishing their operations and built connections with regional and federal government.<\/p>\n\n\n\n
DigiPlus Interactive said: “[Tidey]’s leadership marks a major step in DigiPlus\u2019 strategic expansion in Latin America, reinforcing the company\u2019s dedication to delivering world-class gaming experiences in this dynamic market.”<\/p>\n\n\n\n
DigiPlus chairman Eusebio Tanco<\/strong> said, “Brazil represents one of the most significant opportunities in global igaming, and we are investing in the right people to ensure our success. Graham Tidey\u2019s expertise in Latin America, proven leadership in regulatory navigation, and track record in driving strategic growth, make him the ideal choice to lead our expansion. His appointment reinforces our commitment to building a responsible and innovative presence in this market.\u201d<\/p>\n\n\n\nTidey said: “I\u2019m delighted to take on this role at such a pivotal moment for igaming in Brazil. Visiting the company\u2019s headquarters in Manila gave me every confidence for success. DigiPlus is committed to responsible expansion, and I am looking forward to creating shareholder value by fostering innovation, expanding market reach, and building a strong and sustainable business for DigiPlus in this region.”<\/p>\n","protected":false},"excerpt":{"rendered":"
Tidey’s has almost 20 years of experience in Brazil.<\/p>\n","protected":false},"author":176,"featured_media":777013377,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"DigiPlus Interactive has appointed Graham Tidey as Country Manager for its DigiPlus Brazil Interactive subsidiary, effective March 1. Tidey brings nearly two decades of experience in Brazil's iGaming sector, including strategic market entry consultancy for major operators and regulatory advocacy with IBIA. This strategic hire underscores DigiPlus's commitment to responsible expansion and shareholder value creation within the burgeoning Brazilian iGaming market.","focusai_entities":"DigiPlus Interactive, DigiPlus Brazil Interactive, Graham Tidey, MarketLaunch, DraftKings, Bally's, International Betting Integrity Association (IBIA), Eusebio Tanco","focusai_location":"Brazil, Latin America, Manila","focusai_target_profile":"ceo_executive (0.95), regulator (0.85), compliance_legal (0.8), operator_casino (0.9), investor_analyst (0.95), supplier_vendor (0.75), journalist_researcher (0.9)","focusai_suggestions":[{"label":"Brazil Market Entry Strategy","query":"What specific B2C licensing strategies and regulatory compliance challenges does DigiPlus anticipate in Brazil, given Tidey's background with IBIA and government relations?"},{"label":"Shareholder Value Impact","query":"How does DigiPlus's investment in Brazil and this strategic appointment align with its broader capital allocation strategy, and what are the projected GGR\/NGR contributions from this market within the next 12-24 months?"}],"footnotes":""},"categories":[157,165],"tags":[24370],"class_list":["post-777023567","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news","category-latam-caribbean","tag-digiplus"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777023567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777023567"}],"version-history":[{"count":2,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777023567\/revisions"}],"predecessor-version":[{"id":777023596,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777023567\/revisions\/777023596"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/777013377"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777023567"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777023567"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777023567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}