{"id":777022626,"date":"2025-02-05T09:58:13","date_gmt":"2025-02-05T12:58:13","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777022626"},"modified":"2026-04-22T02:06:02","modified_gmt":"2026-04-22T05:06:02","slug":"frederico-caputi-latin-america-is-a-top-priority-for-altenar","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/frederico-caputi-latin-america-is-a-top-priority-for-altenar","title":{"rendered":"Frederico Caputi: &#8220;Latin America is a top priority for Altenar&#8221;"},"content":{"rendered":"\n<p>The company\u2019s sales manager for LatAm revealed how Altenar is preparing for SBC Summit Rio and his outlook for the Latin American market.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Exclusive interview.- <strong>Frederico Caputi<\/strong>, sales manager for LatAm at <a href=\"https:\/\/focusgn.com\/asia-pacific\/altenar-appoints-matthew-ferrara-as-sales-manager\" data-type=\"link\" data-id=\"https:\/\/focusgn.com\/asia-pacific\/altenar-appoints-matthew-ferrara-as-sales-manager\" target=\"_blank\" rel=\"noreferrer noopener\">Altenar<\/a>, sat down with Focus Gaming News to discuss the company\u2019s plans for <strong>SBC Summit Rio<\/strong>, where Altenar is set to showcase their fully managed sportsbook solution, which integrates with local and international operators, and demonstrate how their platform ensures compliance with Brazil\u2019s evolving regulatory framework. Caputi also revealed Altenar\u2019s plans for the following months.<\/p>\n\n\n\n<p><strong>What can attendees expect to see at Altenar&#8217;s booth during SBC Summit Rio?<\/strong><\/p>\n\n\n\n<p>At SBC Summit Rio, attendees will experience Altenar\u2019s latest advancements in sportsbook technology, including our enhanced bet acceptance logic, risk management tools, and localised features tailored for the Brazilian market. We\u2019ll showcase our fully managed sportsbook solution, which integrates seamlessly with local and international operators, and demonstrate how our platform ensures compliance with Brazil\u2019s evolving regulatory framework. Additionally, we\u2019ll highlight our expanded range of player engagement tools, designed to maximise retention and profitability for operators in the region.<\/p>\n\n\n\n<p><strong>How do you see the Latin American market in general and Brazil and Peru in particular?<\/strong><\/p>\n\n\n\n<p>Latin America is one of the most dynamic and rapidly growing regions for sports betting and igaming. Brazil, in particular, is on the verge of a major transformation with new regulations that will define the industry\u2019s long-term sustainability. Given the country\u2019s passion for sports, the potential for market expansion is immense, especially with localised content and payment solutions.<\/p>\n\n\n\n<p><a href=\"https:\/\/focusgn.com\/asia-pacific\/altenar-secures-platform-provider-approval-in-peru\" data-type=\"link\" data-id=\"https:\/\/focusgn.com\/asia-pacific\/altenar-secures-platform-provider-approval-in-peru\" target=\"_blank\" rel=\"noreferrer noopener\">Peru<\/a>, on the other hand, has already established a regulated framework, and we see significant opportunities for growth there as well. Operators in Peru are looking for scalable, reliable technology to enhance their offerings, and Altenar is well-positioned to support their needs. Overall, we believe that LatAm will continue to be a key driver of global igaming growth in the coming years.<\/p>\n\n\n\n<p><strong>Altenar has grown significantly in different markets, what is your outlook for the Latin American market in particular?<\/strong><\/p>\n\n\n\n<p>Latin America is a top priority for Altenar, and we expect continued growth as more countries regulate online betting. Our success in the region stems from our ability to provide localized solutions, deep market knowledge, and strong partnerships with established operators.<\/p>\n\n\n\n<p>Brazil will be a focal point in 2025, as new licensing processes take shape. Altenar\u2019s experience in regulated markets puts us in a strong position to help operators navigate compliance while maximising operators\u2019 profitability. Additionally, we see increasing demand in Peru, Colombia, and Mexico, and we are committed to supporting operators in these jurisdictions with tailored solutions.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;Brazil will be a focal point in 2025, as new licensing processes take shape.&#8221;<\/p>\n\n\n\n<p>Frederico Caputi, sales manager for LatAm at Altenar.<\/p>\n<\/blockquote>\n\n\n\n<p><strong>Regarding your new bet acceptance logic, have you seen a measurable impact on bet volumes or player retention since its implementation?<\/strong><\/p>\n\n\n\n<p>Yes, the impact has been significant. Our new bet acceptance logic has improved both bet volumes and player retention by reducing friction in the betting process. We\u2019ve also observed an increase in player engagement, as users experience fewer rejected bets.<\/p>\n\n\n\n<p>The new algorithm, which is unique to Altenar, allows bets to be placed as long as there are no significant changes to the odds while the player is in the process of making their selections. Small changes in the odds are filtered out and players can place bets at the original prices selected once the live bet delay has been applied.<\/p>\n\n\n\n<p>As a result, nearly all live bets are accepted and players have time to add numerous selections to their in-play bets, boosting enjoyment for the player and generating increased revenue for operators.<\/p>\n\n\n\n<p>The bet acceptance logic is fully customisable by the operator, meaning it can be adjusted to take into account factors such as the brand\u2019s trading strategy, and Altenar believes it is now providing one of the most reliable options available when it comes to live betting. and enjoy a smoother betting journey. This has resulted in higher turnover for our partners and better overall satisfaction for bettors.<\/p>\n\n\n\n<p><strong>Player retention is a recurring challenge in the industry. Beyond the Boosted Odds and Rewards Manager tools, are there any upcoming innovations in gamification or personalisation that Altenar is exploring to keep users engaged?<\/strong><\/p>\n\n\n\n<p>We use data feeds from premium providers and that allows us to tailor our products to the increasing demand for in-play betting, which is growing at a rapid rate. Providing fast, contextual betting markets paired with personalised player experiences and cutting-edge tools means an exciting betting experience for the players and boosts retention rates.<\/p>\n\n\n\n<p>Players are increasingly craving an immediate outcome when placing a bet, rather than waiting until the end of the match. This type of betting is becoming increasingly popular so we are developing in-play sportsbook products which use relevant and accurate data in real-time to cater to the needs of the modern player.<\/p>\n\n\n\n<p><strong>What are your plans for the following months?<\/strong><\/p>\n\n\n\n<p>In the coming months, Altenar will focus on strengthening our presence in key Latin American markets. We\u2019ll be working closely with partners to ensure compliance with Brazil\u2019s upcoming regulatory framework while continuing to enhance our sportsbook offering with new features.<\/p>\n\n\n\n<p>Additionally, we\u2019ll be expanding our risk management tools and fine-tuning our personalisation features to improve player engagement. On the business side, we\u2019ll be exploring new strategic partnerships across Central and South America, as well as refining our approach to emerging markets.<\/p>\n\n\n\n<p>2025 is shaping up to be a pivotal year, and Altenar is fully committed to driving innovation and delivering the best sportsbook solutions to operators worldwide.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The company\u2019s sales manager for LatAm revealed how Altenar is preparing for SBC Summit Rio and his outlook for the Latin American market.<\/p>\n","protected":false},"author":226,"featured_media":777022631,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"Altenar's LatAm Sales Manager, Frederico Caputi, detailed the company's strategic focus on the Latin American iGaming market, particularly Brazil and Peru, ahead of SBC Summit Rio. The company will showcase its fully managed sportsbook solution, emphasizing compliance with Brazil's evolving regulatory framework and advanced player engagement tools. Altenar anticipates significant growth in regulated LatAm markets, leveraging localized solutions and enhanced bet acceptance logic to drive operator profitability and player retention.","focusai_entities":"Altenar, Frederico Caputi, Focus Gaming News, SBC Summit Rio","focusai_location":"Latin America, Brazil, Peru, Colombia, Mexico, Rio","focusai_target_profile":"ceo_executive (0.9), regulator (0.7), compliance_legal (0.85), operator_casino (0.95), product_ux (0.85), tech_data (0.8), marketing_crm (0.75), investor_analyst (0.85), supplier_vendor (0.95)","focusai_suggestions":[{"label":"Brazil Licensing Impact","query":"How specifically does Altenar's platform architecture and operational model adapt to the nuanced technical and data residency requirements anticipated under Brazil's forthcoming licensing framework?"},{"label":"Bet Acceptance ROI","query":"What are the quantifiable metrics, beyond bet volumes, demonstrating the ROI of Altenar's enhanced bet acceptance logic for operators, particularly concerning average player lifetime value and churn reduction?"}],"footnotes":""},"categories":[164,165],"tags":[24600],"class_list":["post-777022626","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews","category-latam-caribbean","tag-altenar"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777022626","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/226"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777022626"}],"version-history":[{"count":2,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777022626\/revisions"}],"predecessor-version":[{"id":777022632,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777022626\/revisions\/777022632"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/777022631"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777022626"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777022626"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777022626"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}