{"id":777022277,"date":"2025-01-23T10:12:27","date_gmt":"2025-01-23T13:12:27","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777022277"},"modified":"2026-04-22T02:29:25","modified_gmt":"2026-04-22T05:29:25","slug":"macau-expects-up-to-670000-border-crossings-a-day-during-chinese-new-year-holiday","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/macau-expects-up-to-670000-border-crossings-a-day-during-chinese-new-year-holiday","title":{"rendered":"Macau expects up to 670,000 border crossings a day during Chinese New Year holiday"},"content":{"rendered":"\n<p>Authorities predict over 5 million entries and departures over the eight-day holiday period.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Macau.- An average of 630,000 to 670,000 border crossings per day is expected during the Chinese New Year (CNY) holiday, which begins on January 28 and ends on February 4. <strong>Lei Tak Fai<\/strong>, head of the Public Relations Division of the Public Security Police Force (CPSP) has forecast that Macau could record between 5.04 and 5.36m cross-border movements during the holiday period. That would be an increase of at least 3 per cent compared to last year.<\/p>\n\n\n\n<p><strong>Lam Tong Hou<\/strong>, head of the Public Relations Division of the Macao Government Tourism Office (MGTO), has said that hotel booking rates have reached 80 per cent and are expected to rise beyond 90 per cent. A survey by Morgan Stanley found that average daily rates at hotels are expected to be<strong>\u00a015-40 per cent lower<\/strong>\u00a0than in 2024.<\/p>\n\n\n\n<p>It found the average standard room rate during that week is HK$3,911 (US$503). The biggest price drops were seen at The Venetian Macau (down 60 per cent), Grand Lisboa Palace (down 54 per cent), Sands Macao and Versace Macau (both down 38 per cent). Some hotels have higher prices than last year. Rates at The Andaz Hotel at Galaxy Macau, the W Hotel at Melco\u2019s Studio City and The Parisian Macao were up by 6 to 15 per cent.<\/p>\n\n\n\n<p><strong>See also:&nbsp;<\/strong><a target=\"_blank\" href=\"https:\/\/focusgn.com\/asia-pacific\/jp-morgan-expects-modest-year-on-year-ggr-growth-over-macau-cny\" rel=\"noreferrer noopener\">JP Morgan expects \u201cmodest\u201d year-on-year GGR growth during Macau CNY<\/a><\/p>\n\n\n\n<p>Morgan Stanley said the lower room rates at some hotels may be due to<strong>&nbsp;market challenges<\/strong>&nbsp;and weaker demand than in previous peak periods, but predictions indicate that more visitors may come this year compared to 2024.&nbsp;<strong>Maria Helena de Senna Fernandes<\/strong>, director of the MGTO, said she expects 185,000 visitors a day during the holiday period, with 8,000 from international markets.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"\u3010DST\u3011MGTO\u2019s promotional video for Chinese New Year festivities 2025\" width=\"625\" height=\"352\" src=\"https:\/\/www.youtube.com\/embed\/bt_8RUBGnjk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">Source: DST.<\/figcaption><\/figure>\n\n\n\n<p>This year, Macau will host three main events as part of the celebrations for the Chinese New Year. The first float parade is set to take place at Sai Van Lake on January 31, featuring performing groups from both Macau and Zhejiang province, Japan and South Korea, marking the city\u2019s status as Culture City of East Asia 2025. A second parade, aimed at Areia Preta residents, is scheduled for February 8 in Ilha Verde.<\/p>\n\n\n\n<p>There will be three 15-minute fireworks shows near the Macau Tower, with one on January 31 and two more on February 4 and February 12. The first display will start at 9:45pm, while the other two will start at 9:00pm. Two Golden Dragon community parades are planned for January 29 and 30.<\/p>\n\n\n\n<p>In 2024, there were<strong>\u00a01,357,064 visitor arrivals<\/strong>\u00a0during the holidays, and the city\u2019s average hotel occupancy rate peaked at 95.2 per cent.<\/p>\n\n\n\n<p><strong>See also:<\/strong> <a target=\"_blank\" href=\"https:\/\/focusgn.com\/asia-pacific\/macau-visitor-numbers-rose-by-almost-a-quarter-in-2024\" rel=\"noreferrer noopener\">Macau visitor numbers rose by almost a quarter in 2024<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Authorities predict over 5 million entries and departures over the eight-day holiday period.<\/p>\n","protected":false},"author":176,"featured_media":26797,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"Macau anticipates 5.04-5.36 million cross-border movements during the upcoming Chinese New Year holiday, a 3% increase year-on-year, with hotel occupancy projected to exceed 90%. Despite higher visitor forecasts, average daily room rates are expected to be 15-40% lower than in 2024, indicating a strategic shift towards volume over premium pricing in certain segments. This dynamic will influence both non-gaming and potentially gaming revenue for integrated resorts.","focusai_entities":"Lei Tak Fai, Public Security Police Force (CPSP), Lam Tong Hou, Macao Government Tourism Office (MGTO), Morgan Stanley, JP Morgan, The Venetian Macau, Grand Lisboa Palace, Sands Macao, Versace Macau, The Andaz Hotel, Galaxy Macau, W Hotel, Melco, Studio City, The Parisian Macao, Maria Helena de Senna Fernandes","focusai_location":"Macau, Zhejiang province, Japan, South Korea, East Asia","focusai_target_profile":"ceo_executive (0.95), regulator (0.75), operator_casino (0.95), marketing_crm (0.7), investor_analyst (0.9), supplier_vendor (0.7), journalist_researcher (0.85)","focusai_suggestions":[{"label":"ADR Impact on GGR","query":"How will the projected 15-40% reduction in average daily room rates across key Macau properties impact the overall Gross Gaming Revenue (GGR) and non-gaming revenue mix for integrated resorts during the CNY holiday period, particularly given the anticipated increase in visitor volume?"},{"label":"Market Demand Shift","query":"What specific market dynamics or competitive pressures are driving the observed divergence in hotel pricing strategies, with some properties significantly lowering ADRs while others increase them, and what does this signify for Macau's long-term tourism and gaming market segmentation?"}],"footnotes":""},"categories":[157,16338],"tags":[23632,23907,23906],"class_list":["post-777022277","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news","category-east-asia-news","tag-integrated-resorts","tag-land-based-casino","tag-macau-casinos"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777022277","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777022277"}],"version-history":[{"count":2,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777022277\/revisions"}],"predecessor-version":[{"id":777022304,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777022277\/revisions\/777022304"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/26797"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777022277"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777022277"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777022277"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}