{"id":777020492,"date":"2024-11-06T09:32:28","date_gmt":"2024-11-06T12:32:28","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777020492"},"modified":"2026-04-22T04:28:41","modified_gmt":"2026-04-22T07:28:41","slug":"australian-government-reportedly-plans-to-ban-digital-sideline-gambling-ads","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/australian-government-reportedly-plans-to-ban-digital-sideline-gambling-ads","title":{"rendered":"Australian government reportedly plans to ban digital sideline gambling ads"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The proposal would ban the ads during sporting events, such as AFL and NRL games.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p class=\"wp-block-paragraph\">Australia.- The government of prime minister <strong>Anthony Albanese<\/strong> is reportedly planning to<strong> ban in-stadium electronic sideline ads <\/strong>during Australian Football League (AFL) and National Rugby League (NRL) games.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to ABC, communications minister <strong>Michelle Rowland<\/strong> is also considering a proposal that would ban gambling logos from sports uniforms and jerseys. Both actions would need the consent of state and territory governments.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"> Opposition and anti-gambling advocates have called for the government to introduce a <a href=\"https:\/\/focusgn.com\/asia-pacific\/australian-house-committee-recommends-total-ban-on-ads-for-online-gambling\" target=\"_blank\" rel=\"noreferrer noopener\">total ban<\/a> on gambling ads as suggested by the House of Representatives Standing Committee on Social Policy and Legal Affairs led by\u00a0Labor MP Peta Murphy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Labor government plans to ban stadium gambling ads\" width=\"625\" height=\"352\" src=\"https:\/\/www.youtube.com\/embed\/v-KQuCIPT1I?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">Source: Sky News.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The government has made no official statement. In September, It denied Sky News&#8217; report of <a href=\"https:\/\/focusgn.com\/asia-pacific\/gambling-ads-in-australia-reports-suggest-partial-ban-on-the-way\" target=\"_blank\" rel=\"noreferrer noopener\">an immediate ban on online gambling ads<\/a> and a partial ban on television ads from 2026. Prime minister Anthony Albanese said the government was still in discussions and has not made a decision.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In October, Australian Greens party submitted a bill to the senate calling for\u00a0<strong>a ban on all gambling ads in the country<\/strong>. The bill\u00a0would ban gambling ads on TV, radio, print and online.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to a statement from the Greens, the move was prompted by \u201ccontinued delays by the government\u201d on&nbsp;introducing a total ban.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Senator<strong>&nbsp;Sarah Hanson-Young<\/strong>, Greens Spokesperson for Communications, said: \u201cTime is up and the public is sick of the excuses and the delays. The Government clearly doesn\u2019t have the guts to stand up to the bookies and ban gambling ads so, today, the Greens will.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cProblem gambling ruins lives and&nbsp;<strong>Australians lose more per capita to gambling than anywhere else in the world<\/strong>. The evidence from experts and the overwhelming majority of Australians (7\/10) is clear: gambling ads cause significant harm and they must be banned, just like tobacco ads. The Prime Minister said recently that banning gambling ads was the \u2018easy option\u2019 to reduce gambling harm. We agree and we call on Labor and Liberal to back our bill.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThese ads are crucial to the bookies\u2019 business model as they fuel the human misery of problem gambling. People are sick of having gambling ads rammed down their throats during family time when we are watching the footy.&nbsp;Labor and Liberal will have to stop hedging their bets when my bill comes for a vote in the Senate.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The proposal would ban the ads during sporting events, such as AFL and NRL games.<\/p>\n","protected":false},"author":176,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"The Australian government is reportedly considering a ban on in-stadium electronic sideline gambling advertisements and logos on sports uniforms during AFL and NRL games, requiring state and territory consent. This follows calls from anti-gambling advocates and a proposed bill by the Australian Greens party for a comprehensive ban across all media, intensifying regulatory pressure on the nation's iGaming sector.","focusai_entities":"Anthony Albanese, Michelle Rowland, ABC, Australian Football League (AFL), National Rugby League (NRL), House of Representatives Standing Committee on Social Policy and Legal Affairs, Peta Murphy, Sky News, Australian Greens party, Sarah Hanson-Young, Labor, Liberal","focusai_location":"Australia","focusai_target_profile":"ceo_executive (1.0), regulator (1.0), compliance_legal (1.0), operator_casino (1.0), affiliate_publisher (1.0), product_ux (0.7), marketing_crm (1.0), investor_analyst (1.0), supplier_vendor (0.8), journalist_researcher (1.0)","focusai_suggestions":[{"label":"Impact on Operator GGR?","query":"What is the projected impact on Australian iGaming operators' Gross Gaming Revenue (GGR) and Net Gaming Revenue (NGR) if a comprehensive advertising ban is implemented, considering potential shifts in customer acquisition costs?"},{"label":"Regulatory Compliance Challenges?","query":"How will B2C operators and B2B suppliers need to adapt their regulatory compliance frameworks and marketing strategies to navigate a potential total ban on gambling advertising across all media verticals?"}],"footnotes":""},"categories":[16336,156],"tags":[23911,233],"class_list":["post-777020492","post","type-post","status-publish","format-standard","hentry","category-australasia-news","category-regulation-news","tag-gambling-regulation","tag-sports-betting"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777020492","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777020492"}],"version-history":[{"count":2,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777020492\/revisions"}],"predecessor-version":[{"id":777020499,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777020492\/revisions\/777020499"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777020492"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777020492"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777020492"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}