Sports lottery sales<\/strong> grew 19.3 per cent to CNY37bn (US$4.28bn), mainly due to Euro 2024 from June 14 to July 14. Most provinces saw an increase compared to the same period last year. The largest were in Zhejiang, Jiangsu, Anhui and Hunan, where sales were up by CNY730m, CNY510m, CNY400m, and CNY360m respectively.<\/p>\n\n\n\nThe sales of lottery numbers decreased by 1.7 per cent year-on-year to CNY14.9bn. Lottery guessing sales were up 49.2 per cent to CNY28.1bn while sales of instant lottery tickets were down 30.6 per cent to CNY7.7bn. Sales of Keno lottery tickets increased 4.6 per cent to CNY3.7bn. Sales of lottery numbers, guessing, instant lottery tickets, and Keno lottery tickets accounted for 27.3 per cent, 51.5 per cent, 14.3 per cent, and 6.9 per cent of the total sales respectively.<\/p>\n\n\n\n
Cumulatively,\u00a0Chinese lottery sales for the first seven months of the year were up 12.5 per cent\u00a0in year-on-year terms at CNY363bn.\u00a0The sales of welfare lottery agencies amounted to CNY122bn, up 13.9 per cent year-on-year. The sales of sports lottery agencies amounted to CNY240bn, up 11.8 per cent.<\/p>\n","protected":false},"excerpt":{"rendered":"
Sales reached CNY54.6bn (US$7.7bn).<\/p>\n","protected":false},"author":176,"featured_media":9791,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"China's lottery sales reached CNY54.6bn (US$7.7bn) in July, marking an 11.8% year-on-year increase, primarily driven by a significant surge in Sports Lottery sales attributed to Euro 2024. Despite this, Welfare Lottery sales saw a slight decline, while instant lottery tickets experienced a notable decrease. Cumulatively, sales for the first seven months of the year are up 12.5% to CNY363bn, indicating robust sector performance.","focusai_entities":"Ministry of Finance","focusai_location":"China, Zhejiang, Jiangsu, Anhui, Hunan","focusai_target_profile":"ceo_executive (0.9), regulator (0.85), operator_casino (0.75), investor_analyst (0.9), supplier_vendor (0.7), journalist_researcher (0.9)","focusai_suggestions":[{"label":"Event Impact on GGR","query":"What specific regulatory compliance measures or governance frameworks are being evaluated by the Ministry of Finance to mitigate GGR volatility stemming from major sporting events like Euro 2024, particularly concerning the Sports Lottery vertical?"},{"label":"Product Portfolio Strategy","query":"Considering the divergent performance of instant lottery tickets and lottery guessing games, what strategic adjustments are anticipated in the Ministry of Finance's product portfolio and B2C engagement models to optimize NGR and market share?"}],"footnotes":""},"categories":[16338,163],"tags":[3573],"class_list":["post-777018711","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-east-asia-news","category-finance-news","tag-lottery"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777018711","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777018711"}],"version-history":[{"count":2,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777018711\/revisions"}],"predecessor-version":[{"id":777018733,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777018711\/revisions\/777018733"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/9791"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777018711"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777018711"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777018711"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}