{"id":777017974,"date":"2024-08-08T09:47:58","date_gmt":"2024-08-08T12:47:58","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777017974"},"modified":"2026-04-22T07:21:53","modified_gmt":"2026-04-22T10:21:53","slug":"sjm-holds-promotional-event-in-taiwan","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/sjm-holds-promotional-event-in-taiwan","title":{"rendered":"SJM holds promotional event in Taiwan"},"content":{"rendered":"\n<p>The company promoted its resort, hotels and MICE offerings.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Macau.- SJM Resorts hosted a product seminar at the Mandarin Oriental in Taipei, Taiwan on August 2. It showcased the offerings of the Lisboa portfolio, including the resort, hotels, cuisine, spa and MICE options. According to SJM, the event attracted more than 110 participants from travel associations, travel agencies, and corporate business partners.<\/p>\n\n\n\n<p>Daisy Ho, managing director of SJM, commented, &#8220;Given the geographical proximity and deep-rooted cultural ties between Taiwan and Macau, the two regions share a profound familial bond in economic, lifestyle, and traditions. SJM has leveraged the opportunity to significantly strengthen our connections with a network of travel partners in Taiwan, and through this network, we aim to introduce our Lisboa series of resorts and a compelling lineup of sports, cultural arts, and gastronomy events planned for the second half of the year, all of which shall resonate strongly with the Taiwanese audience.<\/p>\n\n\n\n<p>&#8220;We sincerely invite friends from Taiwan to experience firsthand the vibrant allure of Macau and establish Macau\u2019s newest identity as an international metropolis in overseas markets.&#8221;<\/p>\n\n\n\n<p><strong>See also: <\/strong><a target=\"_blank\" href=\"https:\/\/focusgn.com\/asia-pacific\/sjm-takes-part-in-experience-macao-carnival-in-hong-kong\" rel=\"noreferrer noopener\">SJM takes part in Experience Macao Carnival in Hong Kong<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The company promoted its resort, hotels and MICE offerings.<\/p>\n","protected":false},"author":176,"featured_media":17520,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"SJM Resorts conducted a product seminar in Taipei, Taiwan, to promote its Macau-based Lisboa portfolio, including resort, hotel, MICE, and culinary offerings. The initiative, led by Managing Director Daisy Ho, aims to leverage cultural ties to attract Taiwanese visitors and strengthen SJM's non-gaming revenue streams and market presence.","focusai_entities":"SJM Resorts, Mandarin Oriental, Daisy Ho","focusai_location":"Macau, Taipei, Taiwan, Hong Kong","focusai_target_profile":"ceo_executive (0.9), operator_casino (0.75), investor_analyst (0.85), journalist_researcher (0.8)","focusai_suggestions":[{"label":"SJM Non-Gaming Strategy?","query":"How does this B2B MICE and tourism promotion in Taiwan align with SJM's broader non-gaming revenue diversification strategy and its targets for non-gaming contribution to NGR?"},{"label":"Taiwan Market Impact?","query":"What is the projected incremental impact of this targeted outreach on SJM's visitation numbers and non-gaming spend from the Taiwanese market in H2 2024 and beyond?"}],"footnotes":""},"categories":[157,16338],"tags":[23108],"class_list":["post-777017974","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news","category-east-asia-news","tag-sjm-holdings"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777017974","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777017974"}],"version-history":[{"count":2,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777017974\/revisions"}],"predecessor-version":[{"id":777017998,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777017974\/revisions\/777017998"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/17520"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777017974"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777017974"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777017974"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}