{"id":777014838,"date":"2024-04-18T08:24:09","date_gmt":"2024-04-18T11:24:09","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777014838"},"modified":"2026-04-22T11:04:22","modified_gmt":"2026-04-22T14:04:22","slug":"mgm-china-celebrates-thailands-songkran-festival","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/mgm-china-celebrates-thailands-songkran-festival","title":{"rendered":"MGM China celebrates Thailand&#8217;s Songkran festival"},"content":{"rendered":"\n<p>The casino operator hosted a Songkran dinner for 220 Thai guests.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Macau.-\u00a0<strong>MGM China<\/strong>\u00a0held an event dubbed Amazing Songkran in Macau to promote cultural exchange between China and Thailand.\u00a0The event at MGM COTAI on April 13 saw ovrr 220 guests from Thailand celebrate Thai New Year. <\/p>\n\n\n\n<p>MGM has been holding such events since 2019. This year&#8217;s celebration was attended by\u00a0<strong>Cheng Wai Tong<\/strong>, deputy director of the Macao Government Tourism Office (MGTO), and<strong>\u00a0Sam Lei<\/strong>, executive director of the Macao Trade and Investment Promotion Institute, among others.<\/p>\n\n\n\n<p>The dinner included traditional Thai boat noodles and Sino-Thai fusion dishes. Thai R&amp;B singer\u00a0<strong>Lydia Sarunrat Deane<\/strong>\u00a0performed and the evening was hosted by Thai actor\u00a0<strong>Matthew Deane<\/strong>.<\/p>\n\n\n\n<p><strong>See also:&nbsp;<\/strong><a target=\"_blank\" href=\"https:\/\/focusgn.com\/asia-pacific\/macau-mice-events-generated-us744m-in-2023\" rel=\"noreferrer noopener\">Macau MICE events generated US$744m in 2023<\/a><\/p>\n\n\n\n<p><strong>Frederica Fok<\/strong>, senior vice president of global marketing at MGM, said during a speech at the dinner, \u201cMGM\u2019s invitation to Thai tourists on the celebration of Songkran Festival in Macau is part of our strategic plan to tap into the Thai market and strengthen friendships between Macau and Thailand.\u00a0<\/p>\n\n\n\n<p>&#8220;In June, we are going to join hands with the Macao Government Tourism Office in the upcoming roadshow held in Bangkok and we will also launch a series of promotion activities in Thailand. Please stay tuned and remember to support us!\u201d<\/p>\n\n\n\n<p><strong>See also:&nbsp;<\/strong><a target=\"_blank\" href=\"https:\/\/focusgn.com\/asia-pacific\/mgto-to-hold-five-international-roadshows-between-april-and-june\" rel=\"noreferrer noopener\">MGTO to hold five international roadshows between April and June<\/a><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The casino operator hosted a Songkran dinner for 220 Thai guests.<\/p>\n","protected":false},"author":176,"featured_media":25150,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"MGM China hosted an \"Amazing Songkran\" event in Macau for 220 Thai guests, a strategic initiative to cultivate the Thai market and foster cultural exchange. This B2C marketing effort, supported by the Macao Government Tourism Office, aims to drive future visitation and will be followed by a roadshow and promotional activities in Bangkok.","focusai_entities":"MGM China, MGM COTAI, Macao Government Tourism Office (MGTO), Macao Trade and Investment Promotion Institute, Cheng Wai Tong, Sam Lei, Frederica Fok, Lydia Sarunrat Deane, Matthew Deane","focusai_location":"Macau, Thailand, China, Bangkok","focusai_target_profile":"ceo_executive (0.9), regulator (0.7), operator_casino (0.9), marketing_crm (0.9), investor_analyst (0.8), journalist_researcher (0.9)","focusai_suggestions":[{"label":"MGM Thai Market ROI?","query":"What specific KPIs will MGM China utilize to measure the efficacy and ROI of this targeted B2C market penetration strategy into Thailand, beyond immediate visitation metrics?"},{"label":"Macau Tourism Strategy Alignment?","query":"How does this cultural diplomacy initiative align with Macau's broader governmental strategy for diversifying its tourism source markets and enhancing its integrated resort value proposition?"}],"footnotes":""},"categories":[157,16338],"tags":[1618],"class_list":["post-777014838","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news","category-east-asia-news","tag-mgm-china"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777014838","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777014838"}],"version-history":[{"count":2,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777014838\/revisions"}],"predecessor-version":[{"id":777014846,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777014838\/revisions\/777014846"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/25150"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777014838"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777014838"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777014838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}