{"id":777012479,"date":"2024-01-18T09:49:02","date_gmt":"2024-01-18T12:49:02","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777012479"},"modified":"2026-04-22T13:52:47","modified_gmt":"2026-04-22T16:52:47","slug":"lgnsw-fines-sportchamps-for-repeat-gambling-ads-violations","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/lgnsw-fines-sportchamps-for-repeat-gambling-ads-violations","title":{"rendered":"L&GNSW fines SportChamps for repeat gambling ads violations"},"content":{"rendered":"\n

SportChamps has been fined AU$17,500.<\/p>\n\n\n\n\n\n\n\n

Australia.- The New South Wales regulator, Liquor & Gaming NSW (L&GNSW)<\/strong>, has reported that SportChamps<\/strong>, an online betting entity, has been fined AU$17,500 for inducing gambling activities. <\/p>\n\n\n\n

The company had seven previous convictions for similar offences. It pleaded guilty in the Downing Centre Local Court for two offences under the Betting and Racing Act, following a comprehensive investigation by L&GNSW.<\/p>\n\n\n\n

The charges stemmed from an inquiry into SportChamps’ promotional activities on its website and Facebook pages<\/strong>, where statements such as “Punt for free. Learn the game!” and “Receive a free bet each day” were identified. Publishing or offering inducements to open betting accounts is considered an offence in New South Wales.<\/p>\n\n\n\n

Jane Lin<\/strong>, the executive director Regulatory Operations at Liquor & Gaming NSW, stated: \u201cSportChamps has five previous convictions for gambling advertising offences from 2017, 2018, 2020 and 2021.<\/p>\n\n\n\n

\u201cIt\u2019s extremely concerning that this operator has amassed multiple convictions for breaching laws which are in place to protect people from gambling harm.\u201d<\/p>\n\n\n\n

The latest violations saw SportChamps attempting to expand its customer base and market share by flouting state gambling laws. <\/p>\n\n\n\n

Upon creating an account, users were granted access to the SportChamps Tournament Betting Lobby webpage<\/strong>, featuring both free and paid gaming tournaments.<\/p>\n\n\n\n

See also:<\/strong> New South Wales Greens MP calls for more action on problem gambling<\/a><\/p>\n\n\n\n

According to L&GNSW, “a deposit icon took users to a page where they were asked to insert credit card details and the deposit amount, or they could make direct EFT deposits to SportChamps.”<\/p>\n\n\n\n

Lin further pointed out: \u201cWagering operators can legally advertise their products in a variety of ways, but they can\u2019t advertise or promote inducements such as offers of increased odds or bonus bets to entice people to open a betting account.<\/p>\n\n\n\n

\u201cOffences like these have the potential to undermine the entire regulatory framework, which is why we take a zero-tolerance approach to this type of advertising.<\/p>\n\n\n\n

\u201cNSW bans the advertisement of any offer of an inducement to participate in a gambling activity, including an inducement to bet more frequently.\u201d<\/p>\n\n\n\n

The regulator maintains a zero-tolerance stance to safeguard the integrity of the regulatory framework. In New South Wales, any corporation can face a maximum penalty of AU$110,000 for publishing prohibited gambling ads, with people subject to an AU$11,000 fine.<\/p>\n\n\n\n

See also:<\/strong> NSW steps up controls on illegal gambling signage<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

SportChamps has been fined AU$17,500.<\/p>\n","protected":false},"author":176,"featured_media":777009719,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"SportChamps, an online betting entity, has been fined AU$17,500 by Liquor & Gaming NSW (L&GNSW) for inducing gambling activities, marking its seventh conviction for similar offences. The breaches involved promotional offers like \"Punt for free\" and \"Receive a free bet each day\" on its website and Facebook, violating New South Wales' Betting and Racing Act. L&GNSW emphasizes a zero-tolerance stance to uphold the integrity of the regulatory framework and protect against gambling harm.","focusai_entities":"SportChamps, Liquor & Gaming NSW (L&GNSW), Jane Lin","focusai_location":"Australia, New South Wales","focusai_target_profile":"ceo_executive (0.9), regulator (1.0), compliance_legal (1.0), operator_casino (0.9), affiliate_publisher (0.8), marketing_crm (1.0), investor_analyst (0.8), supplier_vendor (0.7), journalist_researcher (0.9)","focusai_suggestions":[{"label":"Deterrence Efficacy?","query":"Considering SportChamps' seven prior convictions for similar offences, what specific enhancements to the regulatory enforcement framework or penalty escalation matrix are being considered by L&GNSW to ensure effective deterrence against persistent non-compliance?"},{"label":"Industry-Wide Impact?","query":"How will this enforcement action influence the marketing and customer acquisition strategies of other B2C iGaming operators in New South Wales, particularly regarding the use of bonus bets and free play inducements?"}],"footnotes":""},"categories":[16336,154],"tags":[23911,24388],"class_list":["post-777012479","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-australasia-news","category-legislation-news","tag-gambling-regulation","tag-liquor-and-gaming-nsw"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777012479","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777012479"}],"version-history":[{"count":1,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777012479\/revisions"}],"predecessor-version":[{"id":777012480,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777012479\/revisions\/777012480"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/777009719"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777012479"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777012479"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777012479"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}