{"id":777010347,"date":"2023-10-20T08:51:27","date_gmt":"2023-10-20T11:51:27","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777010347"},"modified":"2026-04-22T16:56:38","modified_gmt":"2026-04-22T19:56:38","slug":"helena-de-senna-fernandes-reappointed-as-mgto-director","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/helena-de-senna-fernandes-reappointed-as-mgto-director","title":{"rendered":"Helena de Senna Fernandes reappointed as MGTO director"},"content":{"rendered":"\n<p>Helena de Senna Fernandes is to continue in her role until December 2025.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Macau.- <strong>Helena de Senna Fernandes<\/strong> has been reappointed as director of the Macao Government Tourism Office (MGTO) for another two-year term until December 2025.\u00a0She was first appointed in 2012.<\/p>\n\n\n\n<p>In July, the MGTO reported\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/focusgn.com\/asia-pacific\/macau-tourism-recovered-to-59-6-of-2019-levels-in-h1\" target=\"_blank\">the number of inbound tourists from January to June<\/a>\u00a0surpassed 11.64 million, for a daily average of more than 64,000. The figure is equivalent to 59.6 per cent of the daily average recorded in 2019, before the Covid-19 pandemic.<\/p>\n\n\n\n<p>The MGTO has been carrying out <strong>promotional campaigns in key markets<\/strong>. Trade shows and events have been held in locations such as Portugal, Bangkok and Seoul.\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/focusgn.com\/asia-pacific\/macau-promotional-roadshow-heads-to-xiamen\" target=\"_blank\">A third \u2018Macau Week\u2019 roadshow<\/a>\u00a0will be held, this time in Xiamen, a port city in China\u2019s Fujian province, from October 26 to 30 to present Macau as a \u201ctourism plus\u201d destination. There will be a dedicated zone for the city\u2019s six casino operators.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Helena de Senna Fernandes is to continue in her role until December 2025.<\/p>\n","protected":false},"author":176,"featured_media":10260,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"Helena de Senna Fernandes has been reappointed as director of the Macao Government Tourism Office (MGTO) until December 2025, a role she has held since 2012. The MGTO reported over 11.64 million inbound tourists from January to June, representing 59.6% of 2019 levels, and continues robust promotional campaigns, including a 'Macau Week' roadshow in Xiamen featuring the city's six casino operators.","focusai_entities":"Helena de Senna Fernandes, Macao Government Tourism Office (MGTO)","focusai_location":"Macau, Portugal, Bangkok, Seoul, Xiamen, China, Fujian","focusai_target_profile":"ceo_executive (0.9), regulator (0.7), operator_casino (1.0), marketing_crm (0.85), investor_analyst (0.95), supplier_vendor (0.7), journalist_researcher (0.9)","focusai_suggestions":[{"label":"GGR Uplift Projections?","query":"What specific GGR uplift is projected for Macau's concessionaires given the current tourism recovery trajectory and MGTO's promotional efficacy?"},{"label":"Impact on Player Acquisition?","query":"How will the MGTO's 'tourism plus' strategy, particularly the inclusion of casino operators in roadshows, impact B2C player acquisition funnels and NGR diversification?"}],"footnotes":""},"categories":[157,16338],"tags":[23906],"class_list":["post-777010347","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news","category-east-asia-news","tag-macau-casinos"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777010347","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777010347"}],"version-history":[{"count":3,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777010347\/revisions"}],"predecessor-version":[{"id":777041104,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777010347\/revisions\/777041104"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/10260"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777010347"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777010347"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777010347"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}