{"id":777010237,"date":"2023-10-18T08:12:37","date_gmt":"2023-10-18T11:12:37","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777010237"},"modified":"2026-04-22T17:02:50","modified_gmt":"2026-04-22T20:02:50","slug":"macau-promotional-roadshow-heads-to-xiamen","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/macau-promotional-roadshow-heads-to-xiamen","title":{"rendered":"Macau promotional roadshow heads to Xiamen"},"content":{"rendered":"\n

Macau is holding a roadshow in the port city to promote Macau as a “tourism plus” destination.<\/p>\n\n\n\n\n\n\n\n

Macau.- A third ‘Macau Week’ roadshow will be held, this time in Xiamen, a port city in China’s Fujian province.\u00a0According to the Macau government, the five-day event from October 26 to 30 is a strategic effort to present Macau as a “tourism plus” destination. There will be a dedicated zone for the city’s six casino operators.<\/p>\n\n\n\n

The second quarter of 2023 saw 6.7 million visit Macau, 64.3 per cent of them from mainland China. The southeastern province of Fujian ranked fifth as an outbound market, contributing approximately 128,000 visitors.<\/p>\n\n\n\n

To enhance the appeal of ‘Macau Week’, the Macao Government Tourism Office has publicised the availability of deals amounting to over RMB42m. These include offers on flights, accommodation, food and beverages.<\/p>\n\n\n\n

Previous Macau Week events have been held in\u00a0Qingdao<\/a>, Shangdong province, and Tianjin city.<\/p>\n","protected":false},"excerpt":{"rendered":"

Macau is holding a roadshow in the port city to promote Macau as a “tourism plus” destination.<\/p>\n","protected":false},"author":176,"featured_media":22971,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"Macau is conducting its third 'Macau Week' roadshow in Xiamen, Fujian province, from October 26-30, promoting itself as a \"tourism plus\" destination. The event features a dedicated zone for the city's six casino operators and offers over RMB42m in travel deals, aiming to attract visitors from a key outbound market. This initiative seeks to bolster visitor numbers, which saw 6.7 million in Q2 2023, predominantly from mainland China.","focusai_entities":"Macao Government Tourism Office, Macau's six casino operators","focusai_location":"Macau, Xiamen, China, Fujian province, Qingdao, Shangdong province, Tianjin city","focusai_target_profile":"ceo_executive (0.9), operator_casino (1.0), marketing_crm (0.9), investor_analyst (0.9), journalist_researcher (0.8)","focusai_suggestions":[{"label":"GGR Impact","query":"What is the projected GGR uplift for Macau's casino operators resulting from the 'Macau Week' roadshow series, particularly from the Fujian province demographic?"},{"label":"Diversification Strategy","query":"How does the \"tourism plus\" strategy, as promoted through these roadshows, align with Macau's long-term economic diversification goals and its impact on non-gaming revenue streams?"}],"footnotes":""},"categories":[157,16338],"tags":[23906],"class_list":["post-777010237","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news","category-east-asia-news","tag-macau-casinos"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777010237","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777010237"}],"version-history":[{"count":3,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777010237\/revisions"}],"predecessor-version":[{"id":777041123,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777010237\/revisions\/777041123"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/22971"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777010237"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777010237"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777010237"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}