{"id":777006298,"date":"2023-06-14T12:16:18","date_gmt":"2023-06-14T15:16:18","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777006298"},"modified":"2026-04-22T20:58:58","modified_gmt":"2026-04-22T23:58:58","slug":"pipol-strengthens-its-leadership-at-bis-summit-2023","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/pipol-strengthens-its-leadership-at-bis-summit-2023","title":{"rendered":"Pipol strengthens its leadership at BIS Summit 2023"},"content":{"rendered":"\n<p>Pipol to showcase its award-winning campaign and innovative solutions at Brazilian igaming Summit.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Press release.- <a href=\"https:\/\/focusgn.com\/asia-pacific\/pipol-expects-winning-in-the-egr-globals-awards-2023-in-london\" data-type=\"URL\" data-id=\"https:\/\/focusgn.com\/asia-pacific\/pipol-expects-winning-in-the-egr-globals-awards-2023-in-london\" target=\"_blank\" rel=\"noreferrer noopener\">Pipol<\/a> is currently present at\u00a0<strong>the Brazilian iGaming Summit (BIS)<\/strong>, the region\u2019s most significant event for iGaming, Bettech, and sports betting.<\/p>\n\n\n\n<p>Following its recognition as the \u201cBest Supplier Marketing Campaign\u201d at the prestigious EGR Global Awards 2023 in London, Pipol\u2019s participation at BIS Summit gains even more strength and relevance.<\/p>\n\n\n\n<p><strong>Diego Fern\u00e1ndez<\/strong>, director of AdTech, will deliver a talk on Sports Betting Advertising on June 16th at 2:40 PM. He will address the global landscape of the betting, casino, and digital lottery industries, with a special focus on Brazil.<\/p>\n\n\n\n<p>Fern\u00e1ndez expressed, \u201cThose interested can visit our booth, BR012, to learn about Pipol\u2019s over 15 years of experience in the Brazilian gambling and sports betting market. As the unrivaled communication and advertising agency, we have in-depth knowledge of the local market, key players, and relevant media.\u201d<\/p>\n\n\n\n<p>During the event, Pipol will showcase its campaign measurement solutions and the benefits of its flagship tool,\u00a0<a href=\"https:\/\/focusgn.com\/asia-pacific\/pipol-launches-mia-a-revolutionary-technology-for-measuring-advertising-impact-on-digital-and-offline-media\" data-type=\"URL\" data-id=\"https:\/\/focusgn.com\/asia-pacific\/pipol-launches-mia-a-revolutionary-technology-for-measuring-advertising-impact-on-digital-and-offline-media\" target=\"_blank\" rel=\"noreferrer noopener\">MIA<\/a>, the only solution that audits, attributes, and optimizes communication and advertising investments in real time using Artificial Intelligence.<\/p>\n\n\n\n<p>According to Fern\u00e1ndez, \u201cMIA provides a unique opportunity for brands seeking growth in Brazil, a market with exceptional potential in the sports betting and gambling industry due to its large population and high Internet penetration.\u201d<\/p>\n\n\n\n<p>Pipol continues to stand out as a leader in the Latin American gambling and sports betting industry, and the BIS Summit serves as the perfect platform to showcase its expertise and innovative solutions.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pipol to showcase its award-winning campaign and innovative solutions at Brazilian igaming Summit.<\/p>\n","protected":false},"author":226,"featured_media":777006299,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":true,"is_interview":false,"is_opinion":false,"focusai_summary":"Pipol, an award-winning adtech and communication agency, is showcasing its campaign measurement solutions and AI-powered optimization tool, MIA, at the Brazilian iGaming Summit. The company, recognized for its \"Best Supplier Marketing Campaign\" at the EGR Global Awards, emphasizes its 15+ years of experience and deep market knowledge in Brazil's rapidly expanding sports betting and gambling sector. Diego Fern\u00e1ndez will present on sports betting advertising, highlighting the significant growth potential in the Brazilian market.","focusai_entities":"Pipol, Diego Fern\u00e1ndez, EGR Global Awards, Brazilian iGaming Summit (BIS)","focusai_location":"Brazil, London","focusai_target_profile":"ceo_executive (0.9), operator_casino (0.9), affiliate_publisher (0.7), tech_data (0.8), marketing_crm (1.0), investor_analyst (0.9), supplier_vendor (1.0), journalist_researcher (0.9)","focusai_suggestions":[{"label":"Brazil AdTech ROI","query":"How does Pipol's MIA platform specifically quantify and enhance the return on advertising investment for iGaming operators entering or expanding within the nascent Brazilian market, considering local regulatory nuances for advertising?"},{"label":"Competitive AdTech Landscape","query":"What is Pipol's strategic differentiation against other adtech providers in the Latin American iGaming sector, particularly concerning AI-driven attribution and optimization capabilities, and how does their EGR award translate into tangible competitive advantage?"}],"footnotes":""},"categories":[165,24777,159],"tags":[],"class_list":["post-777006298","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latam-caribbean","category-partner-news","category-shows","press-release"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777006298","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/226"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777006298"}],"version-history":[{"count":1,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777006298\/revisions"}],"predecessor-version":[{"id":777006300,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777006298\/revisions\/777006300"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/777006299"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777006298"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777006298"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777006298"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}