{"id":777003427,"date":"2023-03-17T14:57:52","date_gmt":"2023-03-17T17:57:52","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777003427"},"modified":"2026-04-22T23:39:48","modified_gmt":"2026-04-23T02:39:48","slug":"afl-to-review-restrictions-on-gambling-ads-following-criticism","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/afl-to-review-restrictions-on-gambling-ads-following-criticism","title":{"rendered":"AFL to review restrictions on gambling ads following criticism"},"content":{"rendered":"\n

AFL CEO Gillon McLachlan says there are too many gambling ads and that restrictions will be reviewed.<\/p>\n\n\n\n\n\n\n\n

Australia.- Amid controversy about\u00a0the volume of gambling ads in the AFL<\/a>,\u00a0the league’s CEO, Gillon McLachlan<\/strong>, has said that restrictions will be tightened. In an interview with Melbourne radio station 3AW, McLachlan said he agreed there are too many gambling ads in the sport<\/strong>.<\/p>\n\n\n\n

He said he doesn’t have a problem with wagering but believes the volume of ads is excessive and overwhelming. He said current restrictions were under review <\/strong>but that he opposes prohibition, which he said would drive gambling underground or offshore, leading to further problems.<\/p>\n\n\n\n

According to The Guardian, the number of complaints about gambling advertisements almost doubled in the last financial year, prompting Australia\u2019s media regulator to warn current restrictions were failing to meet community expectations.<\/p>\n\n\n\n

a recent survey<\/a>\u00a0by the\u00a0AFL Fans Association (AFLFA)<\/strong> found that 79 per cent of fans agreed that gambling advertisements should be banned on AFL campuses, while 76 per cent agreed that broadcast gambling advertisements (both on TV and radio) should be banned.\u00a0<\/p>\n\n\n\n

Meanwhile, 67 per cent said AFL clubs should not receive money from slot machines or gambling advertisements, and 65 per cent said gambling should not be allowed on AFL playing grounds.<\/p>\n\n\n\n

Independent MP Andrew Wilkie<\/strong>, is one of a number of federal MPs, including the Nationals leader, David Littleproud<\/strong>, who have either called for a total ban on ads or tougher restrictions. <\/p>\n\n\n\n

He said: \u201cThe AFL is completely and utterly out of step and it is beyond time for them to either get on board or get out of the way. Change is coming. There is such a weight of public opinion and concern that a government will be forced to act sooner or later. The community is sick of it.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

AFL CEO Gillon McLachlan says there are too many gambling ads and that restrictions will be reviewed.<\/p>\n","protected":false},"author":176,"featured_media":22974,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"AFL CEO Gillon McLachlan has acknowledged excessive gambling advertisements and indicated a review of current restrictions, citing public concern and political pressure. While opposing outright prohibition, McLachlan stated that tighter controls are necessary due to the overwhelming volume of ads and increasing complaints. This signals potential shifts in B2C marketing strategies for licensed operators in Australia.","focusai_entities":"Gillon McLachlan, 3AW, The Guardian, AFL Fans Association, AFLFA, Andrew Wilkie, David Littleproud, Nationals","focusai_location":"Australia, Melbourne","focusai_target_profile":"ceo_executive (0.9), regulator (1.0), compliance_legal (0.9), operator_casino (0.9), affiliate_publisher (0.8), marketing_crm (0.9), investor_analyst (0.9), supplier_vendor (0.7), journalist_researcher (1.0)","focusai_suggestions":[{"label":"Impact on Operator GGR?","query":"What is the projected impact on Australian licensed operators' Gross Gaming Revenue (GGR) and Net Gaming Revenue (NGR) if significant advertising restrictions are implemented by the AFL and broader regulatory bodies?"},{"label":"Regulatory Framework Evolution?","query":"How might these proposed advertising restrictions influence the broader regulatory compliance and governance frameworks for iGaming in Australia, potentially leading to a federal review of B2C licensing conditions?"}],"footnotes":""},"categories":[16336,156],"tags":[23911],"class_list":["post-777003427","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-australasia-news","category-regulation-news","tag-gambling-regulation"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777003427","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=777003427"}],"version-history":[{"count":2,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777003427\/revisions"}],"predecessor-version":[{"id":777003463,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/777003427\/revisions\/777003463"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/22974"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=777003427"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=777003427"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=777003427"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}