{"id":777003326,"date":"2023-03-15T14:02:05","date_gmt":"2023-03-15T17:02:05","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=777003326"},"modified":"2026-04-22T23:45:21","modified_gmt":"2026-04-23T02:45:21","slug":"the-star-puts-sheraton-grand-mirage-up-for-sale","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/the-star-puts-sheraton-grand-mirage-up-for-sale","title":{"rendered":"The Star puts Sheraton Grand Mirage up for sale"},"content":{"rendered":"\n
The Sheraton Grand Mirage resort on the Gold Coast is 50 per cent owned by The Star Entertainment Group.<\/p>\n\n\n\n\n\n\n\n
Australia.- The Star Entertainment Group<\/strong> is putting the Sheraton Grand Mirage resort<\/strong> on the Gold Coast up for sale for AU$200m as part of its equity drive to raise AU$545m. The beachfront property is 50 per cent owned by The Star, alongside Hong Kong Stock Exchange-listed Far East Consortium and Chow Tai Fook, which each have 25 per cent. <\/p>\n\n\n\n The joint venture between the three companies acquired the Sheraton in early 2017 for AU$140m, with The Star contributing AU$40m of equity for the 295-room hotel. The Star indicated its plans to dispose of the property in February, following anticipated losses of up to AU$1.11bn<\/a>.<\/p>\n\n\n\n Queensland properties performed strongly, achieving record domestic revenues. However, the performance of The Star Sydney was negatively affected by stricter operating restrictions from mid-September onwards as a result of the Adam Bell SC\u2019s inquiry<\/a> and changes to the NSW Casino Control Act. <\/p>\n\n\n\n The company has announced several operational initiatives that aim to boost its trading performance by an estimated AU$40m on an annual basis. These include improving operating efficiency, enhancing customer experience and responding to increased competition in Sydney with loyalty benefits and pricing strategies. <\/p>\n\n\n\n These measures are projected to have a marginal impact on the last quarter of the full-year 2023. The group is still prioritising remediation actions to facilitate its return to suitability.<\/p>\n\n\n\n