{"id":35313,"date":"2022-11-10T13:26:31","date_gmt":"2022-11-10T16:26:31","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=35313"},"modified":"2026-04-23T03:05:35","modified_gmt":"2026-04-23T06:05:35","slug":"sb22-signs-new-partnership-with-bay-city-ventures","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/sb22-signs-new-partnership-with-bay-city-ventures","title":{"rendered":"SB22 signs new partnership with Bay City Ventures"},"content":{"rendered":"\n<p>SB22 has announced a strategic partnership with the Japan-based gaming firm.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Japan.- SB22 has announced a strategic partnership with <strong>Bay City Ventures<\/strong> in order to offer its solutions in Japan, including its recently GLI-33 certified Fi22 platform and VR22 immersive betting platform, initially for free-to-play and later real money gaming once the market is regulated. It will also provide distribution, business development, and advisory services.<\/p>\n\n\n\n<p><strong>Vik Shrestha<\/strong>, SB22 CCO, said: &#8220;Bay City Ventures is an ideal strategic partner for SB22 as we look to offer a next-generation Free to Play engagement solution built on top of our enterprise platform. We are excited to tailor our solution for the Japanese market and expand internationally.&#8221;<\/p>\n\n\n\n<p><strong>Joji Kokuryo<\/strong>, managing director of Bay City Ventures, commented further: &#8220;SB22 has proven their ability to develop innovative technology that places the user experience at the forefront. After receiving a demo of their tech at G2E Las Vegas, it was eye-opening to see the tremendous amount of potential the company has to offer globally and specifically in Japan.&#8221;<\/p>\n\n\n\n<p><strong>Steve Laity<\/strong>, VP of Strategy of SB22, added: &#8220;With the expected opening of integrated resorts in Japan, there is an incredible opportunity for operators to start building a valuable customer database and engage in meaningful ways. Additionally, using our GLI-certified Fi22 platform for free-to-play gaming will ensure a smooth transition to Real Money Gaming in the future.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SB22 has announced a strategic partnership with the Japan-based gaming firm.<\/p>\n","protected":false},"author":176,"featured_media":13232,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"SB22 has announced a strategic partnership with Japan-based Bay City Ventures to introduce its GLI-33 certified Fi22 platform and VR22 immersive betting solutions to the Japanese market. Initially focusing on free-to-play engagement, the collaboration aims to transition to real money gaming upon market regulation, leveraging the anticipated opening of integrated resorts to build a valuable customer database.","focusai_entities":"SB22, Bay City Ventures, Vik Shrestha, Joji Kokuryo, Steve Laity, G2E Las Vegas","focusai_location":"Japan, Las Vegas","focusai_target_profile":"ceo_executive (0.95), regulator (0.85), compliance_legal (0.9), operator_casino (0.95), product_ux (0.88), tech_data (0.87), marketing_crm (0.9), investor_analyst (0.93), supplier_vendor (0.95), journalist_researcher (0.9)","focusai_suggestions":[{"label":"Japan Regulatory Timeline?","query":"What specific regulatory milestones and legislative timelines are anticipated for the full operationalization of real money iGaming within Japan's integrated resort framework?"},{"label":"SB22 Competitive Edge?","query":"How does SB22's GLI-33 certified Fi22 platform, particularly its VR22 component, differentiate its offering in a nascent market like Japan, and what is the strategy for converting free-to-play users to real money gaming post-regulation?"}],"footnotes":""},"categories":[16338,155],"tags":[],"class_list":["post-35313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-east-asia-news","category-sports-betting-news"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/35313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=35313"}],"version-history":[{"count":2,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/35313\/revisions"}],"predecessor-version":[{"id":35316,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/35313\/revisions\/35316"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/13232"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=35313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=35313"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=35313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}