The national trotting association from Sweden has signed a sponsorship deal with ATG until 2022.<\/p>\n\n\n\n\n\n\n\n
Sweden.- Svensk Travsport, the national trotting association from Sweden, has signed an agreement regarding sponsorship of races with\u00a0ATG<\/em><\/strong>. The sports betting operator will be the title sponsor of the Elite race until 2022, and the exclusive sponsorship of several races.<\/p>\n\n\n\n The sponsorship agreement is an additional agreement to the more comprehensive basic agreement signed between Svensk Travelsport and ATG. This sponsorship agreement clarifies how ATG may work with exposure on competition days.<\/p>\n\n\n\n Maria Croon, CEO of Svensk Travsport, said: \u201cIt is very gratifying that the agreement is now accomplished. ATG is our largest partner and it is important for us that ATG continues to contribute to strengthening the experience on the trot track. The agreement covers several parts where ATG enters as a sponsor at several levels on different courses.\u201d<\/p>\n\n\n\n Hasse Lord Skarpl\u00f6th, CEO of ATG, commented: \u201cIt feels very good that we signed this important sponsorship agreement with Svensk Travsport.\u201d He explained that for ATG, it is about being visible. He said that at the same time, it is also about contributing to an increased experience for our customers at the sporting biggest trotting events.<\/p>\n","protected":false},"excerpt":{"rendered":" The national trotting association from Sweden has signed a sponsorship deal with ATG until 2022.<\/p>\n","protected":false},"author":2,"featured_media":3378,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"Svensk Travsport, Sweden's national trotting association, has formalized an extended sponsorship agreement with sports betting operator ATG until 2022. This deal designates ATG as the title sponsor for the Elite race and exclusive sponsor for several other events, clarifying the operator's brand exposure on competition days. The agreement reinforces ATG's strategic partnership with the association, aiming to enhance the trotting experience for customers.","focusai_entities":"Svensk Travsport, ATG, Maria Croon, Hasse Lord Skarpl\u00f6th","focusai_location":"Sweden","focusai_target_profile":"ceo_executive (0.85), operator_casino (0.8), marketing_crm (0.9), investor_analyst (0.75), journalist_researcher (0.9)","focusai_suggestions":[{"label":"ATG's Financial Commitment?","query":"What is the estimated annual financial commitment from ATG under this expanded sponsorship agreement, and how does it compare to previous arrangements?"},{"label":"Sponsorship ROI Metrics?","query":"What specific Key Performance Indicators (KPIs) will ATG utilize to measure the Return on Investment (ROI) of this enhanced brand exposure on competition days?"}],"footnotes":""},"categories":[16331,155],"tags":[229,3681],"class_list":["post-3376","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elsewhere-news","category-sports-betting-news","tag-gambling","tag-sweden"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/3376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=3376"}],"version-history":[{"count":2,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/3376\/revisions"}],"predecessor-version":[{"id":777008549,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/3376\/revisions\/777008549"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/3378"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=3376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=3376"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=3376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}