{"id":30071,"date":"2022-05-24T02:15:38","date_gmt":"2022-05-24T05:15:38","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=30071"},"modified":"2026-04-23T08:29:38","modified_gmt":"2026-04-23T11:29:38","slug":"genting-singapore-seeks-to-attract-more-casual-players","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/genting-singapore-seeks-to-attract-more-casual-players","title":{"rendered":"Genting Singapore seeks to attract more casual players"},"content":{"rendered":"\n<p>Genting Singapore has revealed plans to expand its player base by focusing on those who play casually for entertainment.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Singapore.- During Genting Singapore\u2019s annual general meeting,\u00a0CEO <a rel=\"noreferrer noopener\" href=\"https:\/\/focusgn.com\/asia-pacific\/genting-singapore-appoints-tan-hee-teck-as-ceo\" target=\"_blank\">Tan Hee Teck<\/a> said the casino operator is seeking to broaden its customer base to those who engage in casual play for entertainment. According to Teck,\u00a0<strong>the goal is to diversify the customer base<\/strong> as Resorts World Sentosa transforms into a complex that caters to less serious players.<\/p>\n\n\n\n<p>In addition, Teck said that in the coming years the IR will begin to receive more<strong> premium visitors<\/strong> with a high spending capacity and that the company had to adapt to their needs. Teck was also asked about\u00a0a possible return to pre-pandemic levels\u00a0in the medium term but he warned the company had to solve several issues prior to returning to 2019 levels.<\/p>\n\n\n\n<p>RWS has confirmed it will carry out\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/focusgn.com\/asia-pacific\/resorts-world-sentosa-expansion-plan-to-start-this-quarter\" target=\"_blank\">a phased refurbishment from this quarter to 2023<\/a>. The plan will cover 1,200 units across its three hotels: Hard Rock Hotel Singapore, Hotel Michael and the Festive Hotel.<\/p>\n\n\n\n<p>When completed, the Festive Hotel will be transformed into a business leisure and working holiday hotel with a variety of mobile workspaces and lifestyle offerings to reflect new work trends, Genting Singapore said.<\/p>\n\n\n\n<p>The company has reported\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/focusgn.com\/asia-pacific\/genting-singapore-gaming-revenue-up-42-2-for-q1\" target=\"_blank\">a rise in Q1 gaming revenue of 42.2 per cent<\/a>\u00a0sequentially and 8.1 per cent year-on-year.<\/p>\n\n\n\n<p>The company posted a net profit of SG$40.4m (US$28.9m), up 17.3 per cent quarter-on-quarter and up 16.9 per cent when compared to last year. Revenue was<strong>&nbsp;SG$314.5m (US$225m)<\/strong>, up 13.2 per cent year-on-year and 20.5 per cent quarter-on-quarter.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Genting Singapore GGR unlikely to recover soon, analysts say<\/h2>\n\n\n\n<p><strong>Yin Shao Yang<\/strong>, an analyst at Maybank, has said that it\u2019s unlikely that Genting Singapore\u2019s gross gaming revenue will return to pre-pandemic levels anytime soon due to the fact that competition in the Asian market has grown.\u00a0<\/p>\n\n\n\n<p>According to Maybank,&nbsp;<strong>Resorts World Sentosa<\/strong>\u2018s VIP volume will return to 83 per cent of 2019 levels by mid-2022, while mass-market will recover to 92 per cent of its prior levels next year, from 2024.<\/p>\n\n\n\n<p>The gaming industry has grown in the Philippines and Cambodia, and there\u2019s also the chance that&nbsp;<a target=\"_blank\" href=\"https:\/\/focusgn.com\/asia-pacific\/thailands-kla-party-pushes-for-legalisation-of-gambling\" rel=\"noreferrer noopener\">Thailand may legalise gambling<\/a>, which would cause players to migrate to that market.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Genting Singapore has revealed plans to expand its player base by focusing on those who play casually for entertainment.<\/p>\n","protected":false},"author":176,"featured_media":25660,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"Genting Singapore is strategically broadening its Resorts World Sentosa (RWS) customer base to include casual entertainment players and high-spending premium visitors, alongside a significant refurbishment plan. Despite a strong Q1 financial performance with increased gaming revenue and net profit, analysts project a delayed GGR recovery to pre-pandemic levels due to heightened regional competition from markets like the Philippines and Cambodia, and potential legalization in Thailand.","focusai_entities":"Genting Singapore, Tan Hee Teck, Resorts World Sentosa, Hard Rock Hotel Singapore, Hotel Michael, Festive Hotel, Maybank, Yin Shao Yang","focusai_location":"Singapore, Philippines, Cambodia, Thailand","focusai_target_profile":"ceo_executive (0.9), regulator (0.7), operator_casino (0.9), product_ux (0.7), marketing_crm (0.8), investor_analyst (1.0), supplier_vendor (0.7), journalist_researcher (0.9)","focusai_suggestions":[{"label":"Casual Player Strategy?","query":"What specific product and marketing initiatives will Genting Singapore implement to effectively attract and retain the identified casual entertainment player segment?"},{"label":"GGR Recovery Impact?","query":"How will the projected GGR recovery timeline and intensified regional competition impact Genting Singapore's long-term capital allocation strategy and potential dividend policy?"}],"footnotes":""},"categories":[157,16333],"tags":[23687],"class_list":["post-30071","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news","category-south-east-asia-news","tag-genting-singapore"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/30071","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=30071"}],"version-history":[{"count":3,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/30071\/revisions"}],"predecessor-version":[{"id":30104,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/30071\/revisions\/30104"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/25660"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=30071"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=30071"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=30071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}