{"id":29724,"date":"2022-05-10T08:25:35","date_gmt":"2022-05-10T11:25:35","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=29724"},"modified":"2026-04-23T08:51:53","modified_gmt":"2026-04-23T11:51:53","slug":"lrwc-updates-bingoplus-logo","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/lrwc-updates-bingoplus-logo","title":{"rendered":"LRWC updates BingoPlus logo"},"content":{"rendered":"\n

LRWC has updated the BingoPlus logo to meet the growing demand for the mobile-first environment.<\/p>\n\n\n\n\n\n\n\n

The Philippines.-\u00a0\u00a0Leisure & Resorts World Corp\u00a0<\/strong>(LRWC) has announced that it has updated the logo of its BingoPlus brand, the first online traditional bingo operation licensed by PAGCOR. The company, which launched its online bingo offering in January, said the new logo represents the “fun, lively and dynamic products of the brand”.<\/p>\n\n\n\n

Devised by BingoPlus\u2019 internal team together with an external provider, the new logo is intended to meet the needs of a mobile-first environment. It will be implemented in all markets by April 25. A transition period between April 2022 and June 2022 will see rollout continue for all communications, on and offline, and for sponsorships and events.<\/p>\n\n\n\n

Andy Tsui, president of LRWC, stated: \u201cThe new look of BingoPlus is to maintain familiarity with a more up to date look and feel geared towards the vast variety of touch points that will make our presence felt online and offline. We are pleased about this change, and we can\u2019t wait to see what it will bring forward.”<\/p>\n\n\n\n

In January, LRWC launched the first online bingo offering<\/a> in the Philippines. The company said that online bingo games are expected to become one of the company\u2019s main revenue sources<\/strong> in the future. The company also plans to expand the Online Traditional Bingo live service at other traditional bingo sites across the country.<\/p>\n\n\n\n

In March, it was also revealed LRWC was going to use some of the money from its\u00a0latest share issuance<\/a>\u00a0to continue developing its online platform.\u00a0The funds were going to be used to finance operational and capital expenditures and to lower the company\u2019s overall debts by paying off some loans.<\/p>\n","protected":false},"excerpt":{"rendered":"

LRWC has updated the BingoPlus logo to meet the growing demand for the mobile-first environment.<\/p>\n","protected":false},"author":176,"featured_media":26799,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"Leisure & Resorts World Corp (LRWC) has updated the logo for its BingoPlus brand, the Philippines' first PAGCOR-licensed online traditional bingo operation, to align with a mobile-first environment. This rebranding supports LRWC's strategic focus on expanding its online bingo vertical, which is projected to be a primary revenue driver, following recent capital allocation for platform development and debt reduction.","focusai_entities":"Leisure & Resorts World Corp, LRWC, BingoPlus, PAGCOR, Andy Tsui","focusai_location":"Philippines","focusai_target_profile":"ceo_executive (0.9), regulator (0.7), compliance_legal (0.7), operator_casino (0.9), affiliate_publisher (0.7), product_ux (0.9), tech_data (0.7), marketing_crm (0.9), investor_analyst (0.9), supplier_vendor (0.7)","focusai_suggestions":[{"label":"Mobile-First ROI?","query":"What specific KPIs will LRWC track to measure the ROI of this mobile-first branding initiative on player acquisition, retention, and overall GGR for BingoPlus?"},{"label":"Capital Allocation Impact?","query":"How does the recent capital allocation from the share issuance specifically support the technological infrastructure required for BingoPlus's planned expansion of online traditional bingo live services across the Philippines?"}],"footnotes":""},"categories":[157,16333],"tags":[3857],"class_list":["post-29724","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news","category-south-east-asia-news","tag-lrwc"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/29724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=29724"}],"version-history":[{"count":3,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/29724\/revisions"}],"predecessor-version":[{"id":29741,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/29724\/revisions\/29741"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/26799"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=29724"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=29724"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=29724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}