{"id":21623,"date":"2021-08-16T13:30:47","date_gmt":"2021-08-16T16:30:47","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=21623"},"modified":"2026-04-23T16:36:37","modified_gmt":"2026-04-23T19:36:37","slug":"tabcorp-plans-ai-boost-for-sports-wagering-offerings","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/tabcorp-plans-ai-boost-for-sports-wagering-offerings","title":{"rendered":"Tabcorp plans AI boost for sports wagering offerings"},"content":{"rendered":"\n<p>Tabcorp will use artificial intelligence to offer more sports wagering operations to customers.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Australia.- <strong>Tabcorp <\/strong>has announced it will roll out an<strong> artificial intelligence (AI) programme\u00a0<\/strong>to predict the results of American Football games. The strategic move is aimed at helping the operator to avoid losing ground to rivals such as Ladbrokes and Sportsbet as players turn to online gambling amid the Covid-19 pandemic.<\/p>\n\n\n\n<p><strong>David Beirne<\/strong>, general manager of trading at Tabcorp, said &#8220;artificial intelligence will<strong>\u00a0significantly increase the betting markets<\/strong>\u00a0which sports fans can bet on.&#8221;<\/p>\n\n\n\n<p>The AI tool will\u00a0<strong>run more than 1,000 simulations <\/strong>to predict outcomes for American Football Games. Beirne says that for a single NFL game,\u00a0players will have more than 120 possible outcomes to bet on. The platform be tested on NFL games but\u00a0<strong>could be used for tennis and NBA games in the future<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tacorp to support ban on credit cards for online gambling<\/h2>\n\n\n\n<p>Last month, <a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/focusgn.com\/asia-pacific\/tabcorp-to-support-ban-on-credit-card-use-for-online-gambling\">Tabcorp<\/a><strong>\u00a0<\/strong>said it\u00a0<strong>won\u2019t oppose the implementation of a ban on credit cards<\/strong>\u00a0for online gambling in Australia as long as customers could still buy lottery tickets at shops and newsagents.<\/p>\n\n\n\n<p>The company said the&nbsp;<strong>measure would need at least a year to be implemented&nbsp;<\/strong>to allow the industry time to adapt to the changes. It warned that it could lead to unintended consequences as&nbsp;<strong>Tabocorp has lost ground to online competitors<\/strong>.<\/p>\n\n\n\n<p>Meanwhile, it announced its intention to\u00a0<strong>demerge its lotteries and Keno businesses<\/strong>\u00a0to create\u00a0<a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/focusgn.com\/asia-pacific\/tabcorp-to-spin-off-its-businesses\">two separate companies<\/a>. <strong>Tabcorp said the decision was taken following a strategic review\u00a0<\/strong>of all relevant structural and ownership options to maximise value for shareholders.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tabcorp will use artificial intelligence to offer more sports wagering operations to customers.<\/p>\n","protected":false},"author":176,"featured_media":17276,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"Tabcorp is implementing an AI program to enhance its sports wagering offerings, particularly for American Football, aiming to expand betting markets and counter competition from online rivals like Ladbrokes and Sportsbet. Concurrently, the operator supports a proposed credit card ban for online gambling in Australia, provided certain conditions are met, and has announced a strategic demerger of its Lotteries and Keno businesses to optimize shareholder value.","focusai_entities":"Tabcorp, Ladbrokes, Sportsbet, David Beirne, NFL, NBA","focusai_location":"Australia","focusai_target_profile":"ceo_executive (0.95), regulator (0.9), compliance_legal (0.85), operator_casino (0.9), product_ux (0.75), tech_data (0.9), investor_analyst (0.98), supplier_vendor (0.8), journalist_researcher (0.95)","focusai_suggestions":[{"label":"AI ROI for Wagering","query":"What is Tabcorp's projected return on investment for its AI-driven sports wagering expansion, considering the development costs and anticipated uplift in GGR and NGR from increased market depth?"},{"label":"Demerger Value Unlock","query":"How will the demerger of Tabcorp's Lotteries and Keno businesses specifically unlock greater shareholder value compared to the current integrated structure, and what are the anticipated timelines and capital market implications for the two new entities?"}],"footnotes":""},"categories":[16336,157],"tags":[229,23935,13716],"class_list":["post-21623","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-australasia-news","category-business-news","tag-gambling","tag-sportsbook","tag-tabcorp"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/21623","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=21623"}],"version-history":[{"count":3,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/21623\/revisions"}],"predecessor-version":[{"id":21641,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/21623\/revisions\/21641"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/17276"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=21623"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=21623"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=21623"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}