{"id":11346,"date":"2020-10-29T23:36:20","date_gmt":"2020-10-29T23:36:20","guid":{"rendered":"https:\/\/focusgn.com\/asia-pacific\/?p=11346"},"modified":"2026-04-24T00:31:41","modified_gmt":"2026-04-24T03:31:41","slug":"emerald-bay-expects-to-break-even-in-7-years","status":"publish","type":"post","link":"https:\/\/focusgn.com\/asia-pacific\/emerald-bay-expects-to-break-even-in-7-years","title":{"rendered":"Emerald Bay expects to break even in 7 years"},"content":{"rendered":"\n<p>PH Resorts is confident that the \u201cthrill\u201d factor will lure Asian gamblers to the property it expects to open in 2021.\u00a0\u00a0<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>The Philippines.-\u00a0Operator\u00a0PH Resorts Group expects its US$465m project in the Philippines, Emerald Bay casino, to break even within seven years from its opening late next year.\u00a0<\/p>\n\n\n\n<p>The project is a&nbsp;beachfront casino resort in Mactan, Cebu,&nbsp;with&nbsp;122 gaming tables for mass, premium mass and junket gambling, 600 electronic gaming machines and 270 hotel room bays.&nbsp;<\/p>\n\n\n\n<p>PH Resorts is preparing a\u00a0<em><strong><a rel=\"noreferrer noopener\" href=\"https:\/\/focusgn.com\/asia-pacific\/ph-resorts-to-raise-us15m-for-emerald-bay-complex\" target=\"_blank\">soft opening<\/a><\/strong><\/em> by the end of 2021, then plans to increase its gaming capacity and hotel rooms starting from 2022.\u00a0<\/p>\n\n\n\n<p>The operator told Bloomberg it is counting on a \u201cstrong recovery\u201d in the Philippines market and a gradual return of international high rollers a year from now.\u00a0<\/p>\n\n\n\n<p>Rachelle Cruz, an analyst at AP Securities said:\u00a0\u201cA seven-year break-even period is a bit long, but this takes into account its smaller gaming capacity and that it&#8217;s opening in phases.\u201d <\/p>\n\n\n\n<p>She also believes\u00a0international travel will take time to recover.\u00a0<\/p>\n\n\n\n<p>Chief Operating Officer, Jose Angel Sueiro, expects the Philippines&#8217; gaming industry to surpass pre-pandemic levels in 2022, counting on a vaccine.\u00a0<\/p>\n\n\n\n<p>He added: \u201cPeople who love the thrill of being in the casino, that particular feeling to be on the tables and the slot machines, will keep coming.\u201d&nbsp;&nbsp;<\/p>\n\n\n\n<p>Sueiro said that access to local players is critical in the plan for Emerald Bay and that he was already in talks with 10 junket operators across Asia. He hopes to diversify instead of depending on high-rollers from China.<\/p>\n\n\n\n<p>He believes&nbsp;the Cebu casino could track the 20 per cent annual growth in Manila\u2019s gaming revenue in the past decade.&nbsp;&nbsp;<\/p>\n\n\n\n<p>He said:\u00a0\u201cThe market is there. It\u2019s a sure thing. The desire of people to come back to the casinos, to enjoy their baccarat, the roulette and slot machines, that hasn\u2019t changed.\u201d\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PH Resorts is confident that the \u201cthrill\u201d factor will lure Asian gamblers to the property it expects to open in 2021.\u00a0\u00a0<\/p>\n","protected":false},"author":2,"featured_media":11348,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"PH Resorts Group is developing the US$465m Emerald Bay casino resort in Mactan, Cebu, targeting a late 2021 soft opening and phased expansion. The operator projects a seven-year break-even period, banking on a strong domestic market recovery and a diversified approach to international high-rollers and Asian junket operators. Despite analyst concerns regarding the break-even timeline and international travel recovery, PH Resorts' COO anticipates the Philippine gaming market will exceed pre-pandemic levels by 2022.","focusai_entities":"PH Resorts Group, AP Securities, Jose Angel Sueiro, Rachelle Cruz","focusai_location":"Philippines, Mactan, Cebu, Manila, China, Asia","focusai_target_profile":"ceo_executive (0.9), regulator (0.7), compliance_legal (0.7), operator_casino (0.9), marketing_crm (0.7), payments_fraud_aml (0.7), investor_analyst (0.9), supplier_vendor (0.8), journalist_researcher (0.9)","focusai_suggestions":[{"label":"Break-even Analysis","query":"Given the seven-year break-even projection for Emerald Bay and the phased capacity rollout, what specific GGR and NGR targets per gaming vertical are factored into PH Resorts' financial model, particularly considering the anticipated pace of international high-roller return versus domestic mass market growth?"},{"label":"Junket Strategy Efficacy","query":"How does PH Resorts' strategy of diversifying away from China-dependent high-rollers, via engagement with 10 Asian junket operators, mitigate geopolitical and regulatory risks, and what specific market share objectives are set for these new junket partnerships?"}],"footnotes":""},"categories":[28,16333],"tags":[22872,23807,128],"class_list":["post-11346","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casino-news","category-south-east-asia-news","tag-emerald-bay","tag-ph-resorts","tag-philippines"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/11346","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/comments?post=11346"}],"version-history":[{"count":2,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/11346\/revisions"}],"predecessor-version":[{"id":11366,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/posts\/11346\/revisions\/11366"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media\/11348"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/media?parent=11346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/categories?post=11346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/asia-pacific\/wp-json\/wp\/v2\/tags?post=11346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}