Allwyn UK appoints Bridget Lea as managing director of retail
The operator of the National Lottery has announced a restructuring of its retail operations with the creation of a new leadership team.
UK.- Allwyn UK has announced Bridget Lea has been appointed as managing director of retail, effective January 19. Lea will lead a newly created team tasked with accelerating performance in the retail channel and overseeing the operator’s systems.
According to the company, the appointment is part of a wider restructuring of its retail operations. Lea’s team will include Alison Acquaye-Acford as retail revenue and customer director, James Dunbar as retail strategy and operations director, and Emma Hubbard as head of retail delivery.
Lea previously held executive roles at Marks & Spencer, Sainsbury’s, O2, BT Group and Snap. She said: “I’m excited to join Allwyn at such a pivotal time for the National Lottery. Retailers play a vital role in communities nationwide, and I look forward to working with our partners to create modern, engaging experiences that delight players and support the ongoing transformation of The National Lottery.”
Andria Vidler, CEO of Allwyn UK, said: “We’re thrilled to welcome Bridget to Allwyn. Her extensive experience in retail innovation and digital transformation will be instrumental as we continue to transform this wonderful British institution and deliver even more for National Lottery Good Causes.”
Allwyn UK CEO Andria Vidler said: “[Andria Vidler] extensive experience in retail innovation and digital transformation will be instrumental as we continue to transform this wonderful British institution and deliver even more for National Lottery good causes,” Vidler said. “Bridget’s leadership will help us provide an exceptional service to our 43,500 retail partners and millions of National Lottery players across the UK.”
