Zimbabwe’s Lotteries and Gaming Board launches creator-led gambling awareness drive

Zimbabwe’s Lotteries and Gaming Board launches creator-led gambling awareness drive

The regulator and National Arts Council have launched a skit challenge offering US$1,000 for the highest-performing entry as Zimbabwe advances wider gaming reforms.

Zimbabwe.- Zimbabwe’s Lotteries and Gaming Board has partnered with the National Arts Council of Zimbabwe (NACZ) to promote gambling awareness through a new social media skit challenge.

The Responsible Gambling Skit Challenge invites comedians, skit makers and digital creators to produce one- to two-minute videos under the theme “Responsible Gambling – Know When to Stop!”

In a joint statement, the organisations said: “We are calling creative skit makers to showcase your talent, while promoting a crucial message. create a one- to two-minute skit highlighting the importance of gambling responsibly,” the organisations said. Entries close on August 31, with the skit generating the highest number of views and engagement winning US$1,000.

The campaign comes as the Lotteries and Gaming Board reported ZiG47.97m (US$1.89m) in revenue for 2025, with an operational surplus of ZiG2.48m (US$97,800). The Board also plans to introduce a real-time Gaming Management System to improve oversight of operators and revenue reporting, while the government is processing amendments to the Lotteries and Gaming Act.

Creators are being asked to focus on four key messages: knowing when to stop, gambling for fun rather than income, setting personal limits and helping friends gamble responsibly.

Participants must post their skits on Facebook, tag the NACZ and Lotteries and Gaming Board, and use #ResponsibleGambling2026. The challenge adds a new public-awareness tool to the Board’s wider focus on responsible gambling and consumer protection.

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