{"id":7659,"date":"2025-09-03T04:36:00","date_gmt":"2025-09-03T07:36:00","guid":{"rendered":"https:\/\/focusgn.com\/africa\/?p=7659"},"modified":"2026-04-19T14:17:31","modified_gmt":"2026-04-19T17:17:31","slug":"paripesa-named-official-african-betting-partner-of-french-football-club-olympique-lyonnais","status":"publish","type":"post","link":"https:\/\/focusgn.com\/africa\/paripesa-named-official-african-betting-partner-of-french-football-club-olympique-lyonnais","title":{"rendered":"PariPesa named official African betting partner of French football club Olympique Lyonnais"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The deal brings Olympique Lyonnais\u2019 legendary, exciting football action to African fans with exclusive bets and interactive digital experiences.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p class=\"wp-block-paragraph\">Zambia.- <strong>PariPesa<\/strong> has secured a landmark deal with <strong>French football club Olympique Lyonnais (OL)<\/strong>, becoming the club\u2019s <strong>official betting partner<\/strong> across Africa in a move that combines footballing prestige with betting innovation throughout the continent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The partnership gives the leading betting operator <strong>rights to use OL\u2019s logo<\/strong> and players in promotional <strong>campaigns across Africa<\/strong>, with visibility on LED boards during matches, branded merchandise programs, and co-branded digital activations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PariPesa\u2019s alliance with OL will reach fans in <strong>Zambia, Nigeria, Kenya, Ghana, Uganda and South Africa<\/strong>. While the bookmaker holds local licences in Zambia and Nigeria, it operates in other countries under a Cura\u00e7ao licence, an internationally recognised permit for online betting and casino services, giving fans across the continent access to sports betting, casino games and exclusive OL promotions.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2025\/09\/PARI-600x600.jpg\" alt=\"\" class=\"wp-image-7663\" srcset=\"https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2025\/09\/PARI-600x600.jpg 600w, https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2025\/09\/PARI.jpg 800w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption class=\"wp-element-caption\">PariPesa\u2019s Damilare Obadimu backs the company\u2019s official African partnership with Olympique Lyonnais.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Damilare Obadimu<\/strong>, PariPesa Africa Chief Business Development Officer, said: \u201cJoining forces with a club of OL\u2019s stature is incredibly exciting. We look forward to delivering <strong>unmatched fan experiences<\/strong>, where passion, competition and innovation all come together.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">OL to deepen ties with African fans<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">OL, a club with a deep history of <strong>developing African talent<\/strong>, highlighted the partnership as a chance to strengthen its connection with the continent\u2019s fans.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Harry Moyal<\/strong>, Deputy General Manager of Olympique Lyonnais, said: \u201cOur <strong>fans across Africa<\/strong> are a significant part of our community and today\u2019s announcement marks a major step in cementing that bond. We\u2019re thrilled to partner with PariPesa and unleash exclusive ways for fans to <strong>connect with OL<\/strong>.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The deal unites Olympique Lyonnais and PariPesa, combining their <strong>ambition and fan loyalty<\/strong> to expand OL\u2019s presence in Africa while giving PariPesa a stronger foothold in the continent\u2019s rapidly growing betting market.<\/p>\n\n\n<div id=\"see-also-container\">\n\t\t\t<span class=\"see-also-label\">See also:<\/span><\/p>\n<div class=\"related-article\">\n\t\t\t\t<img decoding=\"async\" class=\"related-article__thumbnail\" src=\"https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2025\/09\/RFL-suspends-Ryan-Atkins-for-betting-offence-900x600-300x200.jpg\" alt=\"\"><\/p>\n<p class=\"related-article__text\">\n\t\t\t\t\t<span class=\"see-also-label-strong\">See also:<\/span> <a href='https:\/\/focusgn.com\/africa\/more-players-to-face-probe-in-npfl-betting-scandal'>More players to face probe in NPFL betting scandal<\/a>\n\t\t\t\t<\/p>\n<\/p><\/div>\n<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>The deal brings Olympique Lyonnais\u2019 legendary, exciting football action to African fans with exclusive bets and interactive digital experiences.<\/p>\n","protected":false},"author":2809,"featured_media":7662,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"PariPesa has secured a strategic partnership with French football club Olympique Lyonnais, becoming its official betting partner across Africa. This alliance grants PariPesa extensive promotional rights and brand visibility, leveraging OL's prestige to expand its market share in key African jurisdictions. The deal highlights the increasing convergence of sports marketing and iGaming expansion, particularly in emerging regulated markets.","focusai_entities":"PariPesa, Olympique Lyonnais, Damilare Obadimu, Harry Moyal","focusai_location":"Africa, Zambia, Nigeria, Kenya, Ghana, Uganda, South Africa, Cura\u00e7ao","focusai_target_profile":"ceo_executive (0.95), regulator (0.9), compliance_legal (0.9), operator_casino (0.9), affiliate_publisher (0.8), marketing_crm (0.95), investor_analyst (0.9), supplier_vendor (0.75), journalist_researcher (0.95)","focusai_suggestions":[{"label":"PariPesa GGR Projections?","query":"What are the specific GGR projections for PariPesa in these African markets post-partnership, considering the varying regulatory frameworks and licensing models?"},{"label":"Regulatory Compliance Strategy?","query":"How will PariPesa navigate the distinct regulatory compliance and responsible gambling requirements across the locally licensed and Cura\u00e7ao-licensed jurisdictions within Africa?"}],"footnotes":""},"categories":[60017],"tags":[59238],"class_list":["post-7659","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sportsbetting-news","tag-1win-partners"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/7659","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/users\/2809"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/comments?post=7659"}],"version-history":[{"count":8,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/7659\/revisions"}],"predecessor-version":[{"id":7680,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/7659\/revisions\/7680"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media\/7662"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media?parent=7659"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/categories?post=7659"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/tags?post=7659"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}