{"id":5953,"date":"2025-08-04T04:10:02","date_gmt":"2025-08-04T07:10:02","guid":{"rendered":"https:\/\/focusgn.com\/africa\/?p=5953"},"modified":"2026-04-19T15:09:14","modified_gmt":"2026-04-19T18:09:14","slug":"jambobet-partners-with-velitech-to-boost-african-gaming-presence","status":"publish","type":"post","link":"https:\/\/focusgn.com\/africa\/jambobet-partners-with-velitech-to-boost-african-gaming-presence","title":{"rendered":"Jambobet partners with VeliTech to boost African gaming presence"},"content":{"rendered":"\n<p>By expanding its portfolio with VeliPlay\u2019s mobile-first instant titles, Jambobet aims to drive player engagement in the African gaming market.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Kenya.- Rising African online gaming operator <strong>Jambobet<\/strong> has announced a partnership deal with <strong>VeliTech<\/strong> that will see it gain access to the supplier\u2019s vast game library and mobile-first instant content.<\/p>\n\n\n\n<p>Under the agreement, Jambobet will integrate <strong>VeliGames<\/strong>, VeliTech\u2019s flagship aggregation platform that houses <strong>more than 35,000 games<\/strong> from more than <strong>160 providers<\/strong>. The platform also offers essential tools for operators, including a transfer wallet, a unified API with reward API integration, reverse integration support and a lightweight architecture designed for markets with limited bandwidth.<\/p>\n\n\n\n<p>The partnership also brings <strong>VeliPlay<\/strong>, VeliTech\u2019s instant games vertical, into Jambobet\u2019s portfolio. VeliPlay prides itself on developing high-impact, mobile-optimised titles with engaging mechanics and narratives that enhance retention and player loyalty.<\/p>\n\n\n\n<p><strong>Giorgi Aleksidze<\/strong>, CEO of VeliTech, said: \u201cWith VeliPlay action-packed titles and VeliGames&#8217; extensive portfolio and powerful tools, Jambobet is set to deliver a thrilling, localised experience that African players will love. This collaboration highlights VeliTech&#8217;s ability to provide igaming essentials tailored to regional needs.\u201d<\/p>\n\n\n\n<p>VeliPlay\u2019s CEO, <strong>Yevheniia Bocharova<\/strong>, added: &#8220;At VeliPlay, we don\u2019t just create games, we craft experiences that truly captivate. From innovative mechanics to storylines that drive lasting retention, every title is built for markets where player attention is won in seconds. We\u2019re excited to bring this level of performance to Jambobet and support their rapid growth in Africa.\u201d<\/p>\n\n\n\n<p>By expanding its portfolio with VeliPlay\u2019s mobile-first instant titles, Jambobet aims to drive player engagement, attract new users and ultimately increase its market share in the African online gaming sector.<\/p>\n\n\n\n<p><strong>Joy Annette<\/strong>, Product Manager at Jambobet, said: \u201cWhat we love about VeliTech is how simple yet powerful their setup is. We get the games our players love, especially crash titles, plus all the tools to engage them in real time, without needing a massive tech team. Everything is lightweight, flexible and built for markets like ours. This partnership sets us up to grow fast and keep things exciting for our audience.\u201d<\/p>\n\n\n<div id=\"see-also-container\">\n\t\t\t<span class=\"see-also-label\">See also:<\/span><\/p>\n<div class=\"related-article\">\n\t\t\t\t<img decoding=\"async\" class=\"related-article__thumbnail\" src=\"https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2025\/07\/photo-1612298968918-daae41e26d37-300x200.jpg\" alt=\"\"><\/p>\n<p class=\"related-article__text\">\n\t\t\t\t\t<span class=\"see-also-label-strong\">See also:<\/span> <a href='https:\/\/focusgn.com\/africa\/tigonbet-launches-in-kenya-leading-the-gamified-mobile-betting-charge'>TigonBet launches in Kenya, leading the gamified mobile betting charge<\/a>\n\t\t\t\t<\/p>\n<\/p><\/div>\n<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>By expanding its portfolio with VeliPlay\u2019s mobile-first instant titles, Jambobet aims to drive player engagement in the African gaming market.<\/p>\n","protected":false},"author":2395,"featured_media":5955,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"African online gaming operator Jambobet has partnered with B2B supplier VeliTech to integrate its VeliGames aggregation platform and VeliPlay mobile-first instant games vertical. This strategic collaboration aims to enhance Jambobet's content portfolio and operational capabilities, driving player engagement and market share growth within the rapidly expanding African iGaming sector, particularly in Kenya.","focusai_entities":"Jambobet, VeliPlay, VeliTech, VeliGames, Giorgi Aleksidze, Yevheniia Bocharova, Joy Annette","focusai_location":"Kenya, Africa","focusai_target_profile":"ceo_executive (0.9), regulator (0.7), compliance_legal (0.7), operator_casino (1.0), product_ux (0.9), tech_data (0.9), marketing_crm (0.9), payments_fraud_aml (0.7), investor_analyst (0.9), supplier_vendor (1.0)","focusai_suggestions":[{"label":"African Market Penetration","query":"What specific regulatory hurdles and market entry strategies did VeliTech navigate to secure this B2B partnership and content distribution in the Kenyan iGaming market?"},{"label":"Content Performance Metrics","query":"How will Jambobet measure the uplift in GGR, NGR, and player lifetime value specifically attributable to the VeliPlay instant titles and the VeliGames aggregation platform?"}],"footnotes":""},"categories":[60013,60021],"tags":[59238,72,45],"class_list":["post-5953","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-east-africa","category-igaming-news","tag-1win-partners","tag-gaming","tag-online-gambling"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/5953","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/users\/2395"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/comments?post=5953"}],"version-history":[{"count":3,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/5953\/revisions"}],"predecessor-version":[{"id":5980,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/5953\/revisions\/5980"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media\/5955"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media?parent=5953"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/categories?post=5953"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/tags?post=5953"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}