{"id":33820,"date":"2026-09-22T23:12:10","date_gmt":"2026-09-23T02:12:10","guid":{"rendered":"https:\/\/focusgn.com\/africa\/?p=33820"},"modified":"2026-09-24T09:14:37","modified_gmt":"2026-09-24T12:14:37","slug":"dreamcast-sues-ithuba-over-unpaid-tanzania-lottery-designs","status":"publish","type":"post","link":"https:\/\/focusgn.com\/africa\/dreamcast-sues-ithuba-over-unpaid-tanzania-lottery-designs","title":{"rendered":"Dreamcast sues Ithuba over unpaid Tanzania lottery designs"},"content":{"rendered":"\n
The company alleges it was owed R345,483 after completing branding and television commercial work for the Tanzanian lottery launch.<\/p>\n\n\n\n\n\n\n\n
South Africa.- Advertising design company Dreamcast Media<\/strong> has asked the Johannesburg High Court to stop former South African National Lottery operator Ithuba Holdings<\/strong> from using creative material it produced for the launch of Tanzania\u2019s National Lottery, alleging that the work was used without full payment or a continuing licence.<\/p>\n\n\n\n As reported by the Sunday Times, the company wants the court to prohibit Ithuba from reproducing, publishing, broadcasting, transmitting, displaying or streaming the material. It also wants content removed from websites, social media accounts and other digital platforms operated or controlled by Ithuba.<\/p>\n\n\n\n According to an affidavit by Dreamcast director Neo Majafe<\/strong>, Ithuba approached the company in November 2024 through employee Mpange<\/strong> Chapeshamano<\/strong> to develop branding and promotional material for the Tanzanian lottery launch. The parties later agreed on work covering branding, design, animation and television commercials. The company says the agreement was reached orally, or partly orally and partly in writing, in April or May 2025.<\/p>\n\n\n\n A purchase order issued by Ithuba\u2019s agency, Blanq Agency<\/strong>, on April 24, 2025, valued the television commercial project at R400,000 (US$24,638). Dreamcast says it also completed translation work worth another R10,000 (US$615), bringing the total amount due to R410,000 (US$25,252). The company alleges that only R64,516.13 (US$3,973) was paid, leaving R345,483 (US$21,278) outstanding.<\/p>\n\n\n\n Majafe says Dreamcast allowed the material to be used only on the condition that the full amount was paid and that neither Ithuba nor Blanq Agency received a copyright assignment or exclusive licence. He says the company withdrew permission to use the material from at least October 10, 2025. Dreamcast subsequently sent a demand to Ithuba on November 19, 2025, calling for the material to be removed and the television commercials to stop being broadcast.<\/p>\n\n\n\n The company alleges that Ithuba did not provide the requested undertakings or a payment proposal and continued using the material. Dreamcast says it obtained screenshots showing the disputed works on social media between April and June 2026.<\/p>\n\n\n\n Alongside the interdict, Dreamcast is seeking damages or, alternatively, a reasonable royalty for the alleged unauthorised use, as well as additional damages and legal costs.<\/p>\n\n\n\n The copyright and payment dispute remains before the court. Ithuba has yet to respond to the claims concerning the licence, payment and continued use of the material.<\/p>\n\r\n\t\t