{"id":30024,"date":"2026-07-29T15:29:29","date_gmt":"2026-07-29T18:29:29","guid":{"rendered":"https:\/\/focusgn.com\/africa\/?p=30024"},"modified":"2026-07-30T05:00:52","modified_gmt":"2026-07-30T08:00:52","slug":"cote-divoires-national-lottery-expands-tir-groupe-roadshow-to-gagnoa-and-divo","status":"publish","type":"post","link":"https:\/\/focusgn.com\/africa\/cote-divoires-national-lottery-expands-tir-groupe-roadshow-to-gagnoa-and-divo","title":{"rendered":"C\u00f4te d&#8217;Ivoire&#8217;s National Lottery expands Tir Group\u00e9 roadshow to Gagnoa and Divo"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">LONACI continued its month-long Tir Group\u00e9 roadshow with market outreach in Gagnoa and Divo as it strengthened retailer engagement and promoted its lottery portfolio across the country.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p class=\"wp-block-paragraph\">C\u00f4te d&#8217;Ivoire.- C\u00f4te d&#8217;Ivoire&#8217;s National Lottery (LONACI) has taken its nationwide <strong>Tir Group\u00e9 roadshow<\/strong> to Gagnoa and Divo, the latest stops in its campaign to strengthen community engagement and increase the visibility of its <strong>lottery products<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The two-day outreach took place on July 26 and 27 as LONACI used on-the-ground activities to engage consumers, promote its lottery products and build relationships with local markets.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Led by Pierre Alain Kouassi, LONACI&#8217;s director of sales and network management, and Khalil Coulibaly, interior zone supervisor, the delegation began the mission with meetings with municipal representatives to present the objectives of the campaign and reinforce <strong>ties with local authorities<\/strong>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2026\/07\/LONACI-JC-1-900x600.jpg\" alt=\"\" class=\"wp-image-30029\" srcset=\"https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2026\/07\/LONACI-JC-1-900x600.jpg 900w, https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2026\/07\/LONACI-JC-1-600x400.jpg 600w, https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2026\/07\/LONACI-JC-1-300x200.jpg 300w, https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2026\/07\/LONACI-JC-1.jpg 2048w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><figcaption class=\"wp-element-caption\">LONACI&#8217;s Tir&nbsp;Group\u00e9&nbsp;roadshow continues its nationwide outreach across C\u00f4te d&#8217;Ivoire.&nbsp;<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">The delegation then carried out promotional activities at the Dialogue Market in Divo and the Catalina Market in Gagnoa, where LONACI teams presented the operator&#8217;s lottery products, explained how they work and engaged directly with the <strong>public, retailers and network partners<\/strong> through sales activities, promotional events and face-to-face exchanges.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">LONACI said: &#8220;Tir Group\u00e9 confirms its mission: to go to the people, strengthen the sales network and bring the LONACI experience closer to communities.&#8221; <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Gagnoa and Divo outreach marked another stage of LONACI&#8217;s nationwide Tir Group\u00e9 roadshow, which <a href=\"https:\/\/focusgn.com\/africa\/lonaci-launches-nationwide-campaign-to-boost-visibility-of-its-lottery-and-gaming-portfolio-in-cote-divoire\" data-type=\"post\" data-id=\"29272\" target=\"_blank\" rel=\"noreferrer noopener\">began in Man on July 17<\/a> and will continue until August 12. The campaign was launched to promote LONACI&#8217;s lottery and gaming portfolio while strengthening engagement with communities across C\u00f4te d&#8217;Ivoire.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The roadshow will continue visiting cities across the country as LONACI seeks to strengthen customer relationships, broaden awareness of its lottery products and support commercial performance.<\/p>\n\n\n<div id=\"see-also-container\">\n\t\t\t<span class=\"see-also-label\">See also:<\/span><\/p>\n<div class=\"related-article\">\n\t\t\t\t<img decoding=\"async\" class=\"related-article__thumbnail\" src=\"https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2026\/07\/BENIN1-300x200.jpg\" alt=\"\"><\/p>\n<p class=\"related-article__text\">\n\t\t\t\t\t<span class=\"see-also-label-strong\">See also:<\/span> <a href='https:\/\/focusgn.com\/africa\/benin-and-cote-divoire-strengthen-lottery-ties-through-lonaci-expertise-sharing-mission'>Benin and C\u00f4te d&#8217;Ivoire strengthen lottery ties through LONACI expertise-sharing mission<\/a>\n\t\t\t\t<\/p>\n<\/p>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>LONACI continued its month-long Tir Group\u00e9 roadshow with market outreach in Gagnoa and Divo as it strengthened retailer engagement and promoted its lottery portfolio across the country.<\/p>\n","protected":false},"author":2809,"featured_media":30028,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"LONACI, C\u00f4te d'Ivoire's National Lottery, is conducting a month-long \"Tir Group\u00e9\" roadshow across the country, including recent stops in Gagnoa and Divo. This initiative aims to strengthen retailer engagement, enhance community ties, and increase the visibility and commercial performance of its lottery portfolio through direct consumer interaction and promotional activities.","focusai_entities":"LONACI, Pierre Alain Kouassi, Khalil Coulibaly","focusai_location":"C\u00f4te d'Ivoire, Gagnoa, Divo, Man","focusai_target_profile":"ceo_executive (0.8), regulator (0.7), operator_casino (0.9), marketing_crm (0.9), investor_analyst (0.75), supplier_vendor (0.7), journalist_researcher (0.9)","focusai_suggestions":[{"label":"Roadshow ROI?","query":"What are the projected GGR and NGR impacts of LONACI's \"Tir Group\u00e9\" roadshow on its lottery vertical, and how will commercial performance be measured?"},{"label":"Regulatory Implications?","query":"How does LONACI's direct community engagement strategy align with existing regulatory compliance frameworks for lottery product promotion and responsible gambling in C\u00f4te d'Ivoire?"}],"footnotes":""},"categories":[60016,60012],"tags":[74],"class_list":["post-30024","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news","category-west-africa","tag-lottery"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/30024","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/users\/2809"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/comments?post=30024"}],"version-history":[{"count":8,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/30024\/revisions"}],"predecessor-version":[{"id":30089,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/30024\/revisions\/30089"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media\/30028"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media?parent=30024"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/categories?post=30024"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/tags?post=30024"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}