Known locally as \u201cSaba Saba\u201d, meaning \u201cseven seven\u201d in Swahili, the fair is linked to July 7, the traditional peak day of the event and a public holiday closely associated with trade promotion<\/strong> and national economic development in Tanzania.<\/p>\n\n\n\n Running from June 28 to July 13 at the Mwalimu J.K. Nyerere Trade Fair Grounds in Dar es Salaam, the 2026 Golden Jubilee edition of the trade fair brings together government institutions, private companies<\/strong> and international exhibitors, making it one of the most high-profile editions in the event\u2019s history.<\/p>\n\n\n\n Organised by the Tanzania Trade Development Authority (TanTrade), the fair is widely viewed as the country\u2019s main trade \u201cshop window\u201d. Previous editions have attracted more than 3,500 local companies, nearly 200 foreign exhibitors and participants<\/strong> from 26 countries, reinforcing its importance as a regional business hub.<\/p>\n\n\n\n The 2026 edition carries the theme \u201cDar es Salaam International Trade Fair, Tanzania\u2019s Pride\u201d, with stronger emphasis on digitalisation, innovation, export growth and investment attraction.<\/p>\n\n\n\n Against that backdrop, GBT has officially listed SABASABA 2026 on its calendar, stating that it will use the platform to highlight the achievements of the gaming sector and its contribution to national revenue<\/strong>. <\/p>\n\n\n\n The GBT said: \u201cThe 50th Dar es Salaam International Trade Fair (Sabasaba 2026) provides an important platform<\/strong> for various government institutions and private sector stakeholders to showcase their contributions to the country\u2019s economic development.\u201d<\/p>\n\n\n\n The GBT added: \u201cAt the exhibition, GBT is expected to utilise this opportunity to highlight the achievements and contribution <\/strong>of the gaming sector in boosting revenue and the overall economy.\u201d<\/p>\n\n\n\n The GBT will use the exhibition to demonstrate how licensed casinos, sports betting operators<\/strong>, lotteries and slot businesses contribute through taxation, licence fees, compliance payments and formal employment across Tanzania\u2019s gambling market.<\/p>\n\n\n\n During a recent Ministry of Finance<\/strong> meeting, Gaming Board chairman Modest Mero said the sector\u2019s contribution to national revenue had increased from TSh130bn ($48.6m) in the 2021\/22 financial year to TSh260bn ($97.2m) in 2024\/25, adding that the industry currently supports more than 30,000 jobs nationwide.<\/p>\n\n\n\n GBT also continues strengthening oversight across the sector, particularly around unlicensed slot machine <\/strong>operations, unregistered devices, unauthorised betting premises and illegal \u201cmadubwi\u201d machines operating outside formal licensing structures.<\/p>\n\n\n\n GBT is positioning gambling as a regulated economic sector <\/strong>built on tax revenue, compliance and investment confidence rather than informal betting activity. Through its presence at SABASABA 2026, the regulator is reinforcing the industry\u2019s role in supporting national revenue, formal employment and long-term economic growth.<\/p>\n\n\n\n For casino operators, sports betting companies and lottery firms, SABASABA is also a key compliance <\/strong>platform, helping them strengthen relationships with regulators, demonstrate credibility and improve their position for future licensing opportunities as oversight across Tanzania\u2019s gambling market continues to tighten.<\/p>\n\n\nRevenue compliance growth<\/h2>\n\n\n\n
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