{"id":22977,"date":"2026-04-17T08:54:34","date_gmt":"2026-04-17T11:54:34","guid":{"rendered":"https:\/\/focusgn.com\/africa\/?p=22977"},"modified":"2026-04-19T06:28:54","modified_gmt":"2026-04-19T09:28:54","slug":"softswiss-game-aggregator-gives-operators-tighter-campaign-control","status":"publish","type":"post","link":"https:\/\/focusgn.com\/africa\/softswiss-game-aggregator-gives-operators-tighter-campaign-control","title":{"rendered":"SOFTSWISS Game Aggregator gives operators tighter campaign control"},"content":{"rendered":"\n<p>SOFTSWISS has launched the Tournaments Report and Instant Tournaments features for its Game Aggregator, providing operators with enhanced campaign visibility and new engagement mechanics to improve performance tracking.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Press release.-\u00a0<a href=\"https:\/\/focusgn.com\/africa\/softswiss-joins-igen-to-support-igaming-industry-development-in-malta\" data-type=\"link\" data-id=\"https:\/\/focusgn.com\/africa\/softswiss-joins-igen-to-support-igaming-industry-development-in-malta\" target=\"_blank\" rel=\"noreferrer noopener\">SOFTSWISS<\/a>\u00a0has launched two new tournament features within its Game Aggregator\u2019s back office: the Tournaments Report and Instant Tournaments. Together, they help operators run campaigns and measure their results with greater precision.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tournaments Report: full campaign visibility in one view<\/h2>\n\n\n\n<p>Tournament data spans campaigns, player segments, and timeframes \u2013 and the deeper the operation, the more complex that picture becomes. The&nbsp;<strong>Tournaments Report&nbsp;<\/strong>solves this by consolidating all key metrics in a single view. Operators can now compare campaigns, understand player behaviour, and adjust strategies without switching between tools.<\/p>\n\n\n\n<p>Built around everyday operator tasks, the report covers:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Campaign planning<\/strong>\u00a0\u2013 list tournaments for any period and spot performance trends to shape future campaigns<\/li>\n\n\n\n<li><strong>Format comparison<\/strong>\u00a0\u2013 filter by mechanic to see which formats drive the strongest player activity and GGR<\/li>\n\n\n\n<li><strong>Market analysis<\/strong>\u00a0\u2013 use currency breakdowns to compare results across regulated markets and adjust prize structures<\/li>\n\n\n\n<li><strong>Game and provider performance<\/strong>\u00a0\u2013 find which titles and studios work best in tournaments and build campaigns around proven content<\/li>\n<\/ul>\n\n\n\n<p><strong>Khoren Ispiryan<\/strong>, Senior Business Development Manager at SOFTSWISS, comments: \u201cTournaments are one of the strongest engagement tools we offer, but running them well means knowing exactly what each campaign delivers. In our Tournaments Report feature, we focused on complete performance visibility. Teams can quickly see which tournament formats actually drive engagement and revenue to use that insight right away.\u201d<\/p>\n\n\n\n<p>The new feature also shortens the path from data to action. Operators can open tournament settings or download leaderboards straight from the report, removing the extra steps that slow down campaign management.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Instant Tournament: a faster, more competitive format<\/h2>\n\n\n\n<p><strong>Instant Tournaments<\/strong>&nbsp;are a new mechanic where players race to hit a target multiplier instead of collecting points over time. The first to reach it wins.<\/p>\n\n\n\n<p>Operators set the target multiplier and the number of winners. A live progress ruler keeps competition visible throughout, and consolation prizes can be added to keep more players engaged until the end. Instant Tournaments close automatically once all winning spots are taken, adding an element of unpredictability that sharpens competition.<\/p>\n\n\n\n<p>The Tournaments Report and Instant Tournaments add to a series of recent product updates across the SOFTSWISS portfolio. Recently, the B2B provider also introduced the\u00a0<a href=\"https:\/\/focusgn.com\/africa\/softswiss-launches-fixed-odds-prediction-markets-for-igaming-operators\" target=\"_blank\" rel=\"noreferrer noopener\">Prediction Markets Platform<\/a>\u00a0\u2013 a fixed-odds solution that lets operators offer event-based wagering on real-world events in politics, economy, and technology.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SOFTSWISS has launched the Tournaments Report and Instant Tournaments features for its Game Aggregator, providing operators with enhanced campaign visibility and new engagement mechanics to improve performance tracking.<\/p>\n","protected":false},"author":176,"featured_media":22978,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":true,"is_interview":false,"is_opinion":false,"focusai_summary":"SOFTSWISS has launched the Tournaments Report and Instant Tournaments features for its Game Aggregator, providing operators with enhanced campaign visibility and new engagement mechanics. These tools offer consolidated performance metrics for strategic adjustments and introduce a competitive tournament format based on target multipliers, aiming to optimize GGR and player retention.","focusai_entities":"SOFTSWISS, Khoren Ispiryan","focusai_location":"","focusai_target_profile":"ceo_executive (0.9), operator_casino (1.0), product_ux (0.9), tech_data (0.7), marketing_crm (0.9), investor_analyst (0.8), supplier_vendor (0.8), journalist_researcher (0.9)","focusai_suggestions":[{"label":"GGR Impact Analysis?","query":"How do the Tournaments Report's granular market analysis and the Instant Tournaments' novel engagement mechanics specifically project to enhance operator Gross Gaming Revenue (GGR) and Net Gaming Revenue (NGR) within diverse regulated jurisdictions?"},{"label":"Competitive Strategy?","query":"What is SOFTSWISS's strategic roadmap for further integrating advanced analytics, AI-driven personalization, and gamification features into its Game Aggregator to maintain competitive differentiation against other B2B platform providers?"}],"footnotes":""},"categories":[60616,60018],"tags":[2279],"class_list":["post-22977","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-emea","category-partner-news","tag-softswiss","press-release"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/22977","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/comments?post=22977"}],"version-history":[{"count":1,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/22977\/revisions"}],"predecessor-version":[{"id":22979,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/22977\/revisions\/22979"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media\/22978"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media?parent=22977"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/categories?post=22977"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/tags?post=22977"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}