The sector is projected to expand<\/strong> at a 4 per cent compound annual growth rate (CAGR) through 2029, resulting in a projected market volume of $3.61bn<\/strong> by 2029<\/strong>, according to the Statista December 2025 market outlook report. <\/p>\n\n\n\n The report states: “User growth<\/strong> remains a key driver, with the number of users expected to amount to 27.5 million<\/strong> by 2029, while monetisation per participant is forecast at an average revenue per user (ARPU) of $149.02.\u201d<\/p>\n\n\n\n Statista notes that \u201cuser penetration <\/strong>stands at 1.9 per cent in 2025″ and key markets<\/strong> driving this growth include Ghana, South Africa, Nigeria, Kenya, as well as emerging sports betting hubs across Northern and Southern Africa.<\/p>\n\n\n\n Analysts stated in the report that \u201cthe rise of mobile and live betting <\/strong>options is enhancing engagement and accessibility<\/strong> across African markets, making wagering more convenient and user centric\u201d.<\/p>\n\n\n\n Southern Africa <\/strong>continues to lead the continent, while Northern Africa and emerging markets are showing growing interest in sports betting. In South Africa<\/strong> alone, sports betting revenue is projected to reach $768.6m in 2025<\/strong>, reflecting the country\u2019s dominant role in the regional market.<\/p>\n\n\n\n From the South Africa sub forecast, the Statista report added: \u201cUser penetration is 5.4 per cent<\/strong> in 2025 and is expected to hit 5.6 per cent by 2029.\u201d<\/p>\n\n\n\n Analysts further highlighted broader trends<\/strong> across Africa. \u201cPassion for sports and expanding internet connectivity<\/strong> are creating fertile conditions for sustained growth in online sports betting demand. Mobile devices have become the primary means of accessing betting platforms, driving higher participation<\/strong> as smartphone penetration increases,” said the report. <\/p>\n\n\n\n While these figures are based on Statista data, year-end trends point to continued momentum<\/strong> into 2026, particularly as mobile betting adoption grows and major sporting events capture public attention. Analysts note that mobile-first platforms, localised<\/strong> sports partnerships and digital payment solutions will be crucial for operators seeking to capitalise on the market\u2019s potential<\/strong>.<\/p>\n\n\nSouthern Africa leads as betting booms<\/strong><\/h2>\n\n\n\n
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